From the Super Mario Wiki
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“Hullo! Welcome to my shop, Catch a Dream. We sell novels so small... they fit on cards! First time here.”
Hoodin is a resident of Flipside in Super Paper Mario. He is the owner of Catch a Dream, a Catch Card shop on the first floor of Flipside, across from Heronicus's house with the big hole that leads to the place you can access Flopside from in between. He is a very calm character, as Tippi comments: "he never gets mad at the boys who come by his shop, no matter how pushy and grabby they get."