Nintendo
- This article is about the Japanese video game company. For other uses, see Nintendo (disambiguation).
| Nintendo | |
|---|---|
Logo since 2016 | |
| Full name | Nintendo Co., Ltd.[1] |
| Founded | September 23, 1889[2] |
| First Super Mario game | Donkey Kong (1981) |
| Latest Super Mario game | Yoshi and the Mysterious Book (2026) |
| Current president | Shuntaro Furukawa |
Nintendo (full name: Nintendo Co., Ltd.) is a Japanese video game company based in Kyoto. Nintendo is known for creating many successful video game consoles and franchises, including the Super Mario franchise, whose titular character serves as the company's mascot.
History
Nintendo was originally founded by Japanese entrepreneur Fusajirō Yamauchi as a hanafuda playing card manufacturer in Kyoto, Japan, on September 23, 1889.[3] In the following years, the company expanded into selling various types of both hanafuda and western playing cards, with their Daitoryo (or President) deck becoming the most popular cards in the Kyoto region. Fusajirō Yamauchi was succeeded by his son-in-law Sekiryo Kaneda, who inherited the Yamauchi family name and the company.[4] Sekiryo established the company as an unlimited partnership in 1933, under the name Yamauchi Nintendo & Co.[5]
Following a stroke, Sekiryo would be succeeded by his grandson Hiroshi Yamauchi in 1948, who then focused on diversifying the company's ventures.[6] He would rename the company to Nintendo Co. Ltd. in 1963.[3] Under Yamauchi, then-assembly line technician Gunpei Yokoi would design several toys such as the Ultra Hand, Ultra Machine and the Love Tester. Nintendo launched its first home video game machine, the Color TV-Game in 1977, hiring Shigeru Miyamoto as a product designer. In 1978, Nintendo began making arcade video games, licensing titles to other companies for distribution outside Japan. In 1979, Nintendo established a North American division called Nintendo of America, headed by Minoru Arakawa.[5] The first game distributed by the branch would be Radar Scope. The game did not sell well in the United States, and a number of unsold cabinets remained in warehouses. In the meantime, the Game & Watch, a series of simple handheld games, would be launched in 1980.
After the commercial failure of Radar Scope, Arakawa asked Yamauchi if a new game could be developed and inserted into its unsold cabinets.[7] Yamauchi went through Nintendo's entire talent pool to see who could head the designing of a potential Radar Scope replacement, and the result was Miyamoto designing Donkey Kong. When Donkey Kong was released in 1981, it became a bestseller and marked the introduction of Mario. In 1983, Nintendo reworked its games division into the Entertainment Analysis & Development Division (or EAD) and introduced the 8-bit system Family Computer, distributing it abroad as the Nintendo Entertainment System two years later. Its success in Japan and North America resulted in Nintendo becoming a dominant player in the video game industry and the revival of the industry in North America, which had been negatively affected by a crash in 1983. The Famicom and NES sold a combined 61.91 million units.[8] The console popularised the use of the directional pad and start and select buttons, which remain standards to this day, albeit with different names. The most successful game for the NES, Super Mario Bros., further cemented Nintendo's dominance in the industry. The Super Mario franchise has since become Nintendo's flagship franchise and one of the most well-known brands to originate from video games. Super Mario Bros. received its first animated adaptation in 1986, with the Japanese film Super Mario Bros.: Peach-hime Kyūshutsu Dai Sakusen!, which is also one of the first film adaptations based on a video game.
In 1989, Nintendo released Yokoi's latest invention, the Game Boy, the first handheld video game console and successor to the previous line of Game & Watch titles. The console came bundled with Tetris, leading to both it and the game being a worldwide success.[9] In 1990, following up on the success of the Famicom, Nintendo released its 16-bit successor, the Super Famicom, later named Super Nintendo Entertainment System in western markets. It released with Super Mario World and Star Fox as its launch titles, and, over the course of its lifespan, sold 49.1 million units.[10][8] Like its predecessor, the Super Famicom brought in new standards for buttons in video game controllers, introducing both the two shoulder buttons, L and R and the diamond-shaped configuration of A, B, X and Y. In the same year, Nintendo's European divison Nintendo of Europe was created.[3]
Also starting in 1989, Nintendo partnered with French-American animation company DiC Entertainment to produce several animated series, starting with The Super Mario Bros. Super Show! Other series produced by the company include Captain N: The Game Master and The Adventures of Super Mario Bros. 3. With the rising popularity of Super Mario in the United States, a live-action movie, simply titled Super Mario Bros. was released in 1993. The film was produced by Lightmotive, and starred Bob Hoskins and John Leguizamo as Mario and Luigi, respectively, with Nintendo having little creative control over the product.[11] The movie was a critical and commercial failure, and would be the last adaptation of the series into film for the next three decades.
Following up from the Game Boy, Yokoi also developed the Virtual Boy, a tabletop video game console released in 1995. It was released with Mario's Tennis in the US. Despite the console's ability to render graphics in stereoscopic 3D, it was criticized for being expensive and awkward to use, and for causing headaches when played. This made the system a critical and commercial failure. In 1996, Nintendo released the Nintendo 64, the first fully 64-bit home console, and the first console to use an analog stick. Its launch title, Super Mario 64, and later The Legend of Zelda: Ocarina of Time are now considered some of the greatest games of all time. They helped introduce players to cameras in three dimensional games, with features such as the Lakitu Bros. camera controls in the former and Z-targetting in the latter.[12] The Nintendo 64 sold a total of 32.93 million units.[8] Nintendo's Game Boy saw an upgrade with the launch of the Game Boy Color in 1998, although its sales are often grouped with the original Game Boy's as a single console.[8]
2001 saw the release of two Nintendo consoles. The Game Boy Advance, a 32-bit successor to the Game Boy, and the Nintendo GameCube, the Nintendo 64's successor, created to be highly versatile, easy to play with and to develop for, and inexpensive.[13] In 2001, Nintendo also opened the Pokémon Center New York store at the Rockefeller Center, later renamed to Nintendo World and finally, its current name of Nintendo New York. It is the first official Nintendo store. The following year saw the retirement of Yamauchi, with Satoru Iwata being appointed president.[14] The GameCube saw modest success compared to its predecessors, selling only 21.74 million units.[8] Within the sixth generation of video game consoles in the industry, it sold less than its competitors, the Xbox (24 million units)[15] and the PlayStation 2 (160 million units).[16] The GameCube's disappointing performance led Iwata and Miyamoto to reevaluate their development strategy for their next consoles.[13]
This resulted in a paradigm shift for Nintendo, which Iwata called a "Gaming Population Expansion".[17] By moving away from cutting edge graphics, Nintendo chose to focus on creating new ways to play, using more intuitive interfaces to attract a wider and more casual audience.[18] This paradigm shift was spearheaded by the Nintendo DS, the handheld successor of the Game Boy family which released in 2004. The console's two-screen setup features a touchscreen, which allowed for more intuitive controls, and the possibility to follow two perspectives at once while playing.[19] This was followed up by the Wii, the GameCube's successor, which launched in 2006. The home console's innovative motion controls via the use of the Wiimote were intuitive, and could be enjoyed by novice and experienced players.[17] The strategy proved to be a success, and both consoles grew to become Nintendo's highest selling consoles, with the Nintendo DS and the Wii selling 154 and 101 million units, respectively.[8] Titles such as Brain Age: Train Your Brain in Minutes a Day! and Nintendogs for the Nintendo DS, and Wii Sports and Wii Fit for the Wii exemplify this approach of seeking unconventional games for wider audiences.
In 2011, Nintendo released the Nintendo 3DS, a successor to the Nintendo DS family of systems that was capable of projecting stereoscopic 3D images without the need of 3D glasses. The console's sales were initially poor, leading to Nintendo cutting the console's price a few months after launch and introducing its Nintendo 3DS Ambassador Program as a reward to early buyers.[20] Despite this slow start, the release of bigger titles such as Mario Kart 7 and Pokémon X / Pokémon Y helped strengthen the console's performance, and it ultimately sold 75.94 million units in its lifespan.[8] Following up on the success of the Wii, Nintendo released the Wii U in 2013. The home console featured a secondary screen on a separate GamePad, similar to a Nintendo DS. The Wii U was Nintendo's first console capable of displaying graphics in 720p. However, it underperformed in its launch sales, with Iwata blaming the company's marketing failing to properly sell the console's unique attributes, as well as the lack of new games that set themselves apart from previous Wii games.[21] President Satoru Iwata would pass away from illness in July 2015, leading to Miyamoto and Genyo Takeda lead the company as Representative Directors, until Tatsumi Kimishima became the next president in September of the same year.[22] The Wii U would go on to sell a total of only 13.56 units in its lifetime, the fewest sales of any Nintendo console besides the Virtual Boy.[8] Despite this, it featured critically successful games such as Mario Kart 8, Super Mario Maker and Splatoon. The combination of weaker Nintendo 3DS and Wii U sales led the company into several years of low earnings. Nintendo reportedly experienced operating losses during the 2012, 2013 and 2014 fiscal years, a first since the company began publicly reporting its earnings in 1981.[23][24]
In a 2015 investor briefing, Kimishima outlined Nintendo's intent on continuing with their philosophy of expanding the gaming population. As part of this effort, Nintendo announced a collaboration with Universal Studios to build a theme park. In 2016, Nintendo released Miitomo, a social networking app which used Miis, the first of several ventures into the smartphone app market. This push served as an attempt to bring in more fans to Nintendo IPs, profit from the smart device business, and to create synergy with their console game releases.[25] Other future mobile game releases include Mario Kart Tour and Fire Emblem Heroes.
In 2017, Nintendo consolidated both their home and handheld game console businesses into one device, the Nintendo Switch. It was capable of being played in TV, tabletop and handheld mode, allowing for a variety of playstyles. In TV mode, it could display graphics in a resolution of 1080p HD. The console featured The Legend of Zelda: Breath of the Wild as one of its launch titles, and over its lifetime, saw several titles from the Wii U gain new sequels, such as Super Mario Maker 2 and Splatoon 2 or ports such as Mario Kart 8 Deluxe, all of which saw greater success on the Nintendo Switch than on the Wii U. Over its long lifespan, the Nintendo Switch sold a total of 157.2 million units, making it the most successful Nintendo console, as of September 30, 2026.[8] Kimishima stepped down from the role of director in 2018, serving the shortest tenure of any Nintendo president. In his place, Shuntaro Furukawa was appointed president and currently still serves the role.
The collaboration between Nintendo and Universal Studios resulted in the creation of Super Nintendo World, a themed area originally launched inside Universal Studios Japan, in 2021. The area's flagship attraction is Mario Kart: Bowser's Challenge, a technically impressive dark ride which pioneered the use of augmented reality.[26] More Super Nintendo World areas would later open in Universal Studios Hollywood and Universal Epic Universe.
Another fruit of Nintendo's effort to expand their consumer base came with the 2023 Illumination animated film The Super Mario Bros. Movie. The adaptation retold the origin story of Mario and Luigi, roughly paralleling Mario Bros. and Super Mario Bros.. Despite mixed reviews, the movie was a commercial success, becoming the second highest-grossing film of 2023, and the highest-grossing video game adaptation of all time.[27][28] It received a sequel in 2026, titled The Super Mario Galaxy Movie, which also received mixed reviews and was considered a commercial success. Currently, Nintendo has also announced a live-action The Legend of Zelda movie, simply titled The Legend of Zelda. It is being produced by Oddball Entertainment and is set to release on April 30, 2027.[29] Nintendo opened the Nintendo Museum in 2024, located in Kyoto, Japan. The museum documents Nintendo's history, from hanafuda up to its modern video game consoles, and is built on the site of their previous hanafuda manufactoring building.
The Nintendo Switch 2, Nintendo's latest and current main video game console was released in 2025. It consists of a direct upgrade of the Nintendo Switch, being larger, featuring more powerful hardware and being capable of outputting 4k resolution when docked. The system was released with Mario Kart World as its launch title. Due to the rising costs of electronic components such as memory, among other costs, the price of the Nintendo Switch 2 was increased beginning on September 1, 2026.[30] As of September 30, 2026, the system has sold a total of 26.35 units and is currently the fastest selling Nintendo console to date.[8][31]
Structure
Nintendo is currently composed of three main internal divisions: The Nintendo Entertainment Planning & Development division (or Nintendo EPD), responsible for the development of software and divided into multiple production groups, the Nintendo Technology Development division (or Nintendo TDD), responsible for developing and maintaining hardware such as Nintendo's video game consoles, along with their operating systems, and the Nintendo Business Development division (or Nintendo NBD), responsible for handling businesses that feature Nintendo's IPs, as well as mobile games businesses.[32]
Additionally, Nintendo has several regional divisions around the globe, which handle marketing and sales of games and other products. These consist of Nintendo of America, Nintendo of Europe SE, Nintendo Australia Pty. Limited, Nintendo (Hong Kong) Ltd., Nintendo of Korea Co., Ltd., Nintendo Singapore Pte. Ltd., Nintendo of Taiwan Co., Ltd. and Nintendo (Thailand) Co., Ltd.
Subsidiaries and affiliated companies
In addition to its internal teams and regional divisions, Nintendo owns either wholly or partially several other companies which assist in handling various businesses, such as sales, game development or IP management. The following is a list of subsidiaries and affiliated companies:
| Name | Role | Ownership status |
|---|---|---|
| 1-UP Studio Inc. | Assists with the development of games in the Super Mario series, as well as others such as The Legend of Zelda: Tri Force Heroes and Mario Kart World. | Wholly owned since its creation[33] |
| iQue | Localizes and distributes consoles and games for the mainland Chinese market. | Wholly owned after acquisition[34] |
| Mario Club Co., Ltd. | Game-testing and debugging | Wholly owned since its creation[35] |
| MONOLITH SOFTWARE INC. | Develops the Xeno series, and assists with the development of several other games such as Mario Kart World, The Legend of Zelda: Breath of the Wild and Splatoon 3. | Wholly owned after acquisition[36] |
| Next Level Games | Develops games in the Mario Strikers and Luigi's Mansion series. | Wholly owned after acquisition[37] |
| Nintendo Cube Co., Ltd. | Develops games such as the Mario Party series, Wii Party and Animal Crossing: Pocket Camp. | Joint venture:[38]
|
| Nintendo Pictures Co., Ltd. | Creates animations such as Close to you and assists with motion capture, CG animation and cutscene animation in games such as The Legend of Zelda: Breath of the Wild and Super Mario Bros. Wonder. | Wholly owned after acquisition[39] |
| Nintendo Sales Co., Ltd. | Handles product distribution in Japan, including consoles, games, amiibo and other merchandise. | Joint venture:[40]
|
| Nintendo Stars Inc. | Provide support for advertising, merchandise and licensing regarding Nintendo IPs in business tied to films such as The Super Mario Galaxy Movie. | Wholly owned after acquisition[41] |
| Nintendo Systems Co., Ltd. | Maintains several systems, including the Nintendo eShop, Nintendo Store, Nintendo Switch Parental Controls, Nintendo Music, Nintendo Account and the Game News applet on Nintendo Switch and Nintendo Switch 2. | Joint venture:[42]
|
| The Pokémon Company | Handles the licensing and marketing for the Pokémon franchise. | Joint venture:[34]
|
| Retro Studios | Develops games in the Donkey Kong Country series post-Rare, as well as in the Metroid Prime series. | Wholly owned after acquisition[43] |
| SRD Co., Ltd. | Assists with the development of almost every game in the Super Mario series, including the original Super Mario Bros., as well as games for several other Nintendo series. | Wholly owned after acquisition[44] |
Products
Home consoles
- Color TV-Game series (1977–1982)
- Family Computer (1983–2003) / Nintendo Entertainment System (1985–1995)
- Super Famicom (1990–2003) / Super Nintendo Entertainment System (1991–1999)
- Nintendo 64 (1996–2003)
- Nintendo GameCube (2001–2009)
- Wii (2006–2013)
- Wii U (2012–2017)
Attachments and remodels
- Family Computer Disk System (1986–1993)
- Satellaview (1995–2000)
- 64DD (1999–2001)
- Wii Family Edition (2011–2013)
- Wii mini (2012–2017)
These consoles may have different names in different markets. The NES is known as the Family Computer (or Famicom) in Japan; the Super NES, subsequently as the Super Famicom. In 2003, a plug-in gamepad device called the iQue Player was released exclusively in China, and in simple terms, it is considered a variant of the Nintendo 64.
Handheld consoles
- Game & Watch (1980–1991, 2020, 2021)
- Game Boy (1989–2003)
- Virtual Boy (1995–1996)
- Game Boy Color (1998–2003)
- Game Boy Advance (2001–2009)
- Nintendo DS (2004–2013)
- Nintendo 3DS (2011–2019)
Remodels
- Game Boy Play It Loud! (1995)
- Game Boy Pocket (1996–1998)
- Game Boy Light (1997–2003)
- Game Boy Advance SP (2003–2009)
- Game Boy Micro (2005–2009)
- Nintendo DS Lite (2006–2011)
- Nintendo DSi (2008–2013)
- Nintendo DSi XL (2009–2013)
- Nintendo 3DS XL (2012–2015)
- Nintendo 2DS (2013–2020)
- New Nintendo 3DS (2014–2017)
- New Nintendo 3DS XL (2014–2019)
- New Nintendo 2DS XL (2017–2020)
- Nintendo Switch Lite (2019–present)
Between 2004 and 2018, Nintendo authorized the release of some of its portable consoles in the mainland Chinese market under the "iQue" brand. For example, the Nintendo DS and the Nintendo 3DS XL are referred to as the iQue DS and the iQue 3DS XL, respectively, in China.
Hybrid consoles
- Nintendo Switch (2017–present)
- Nintendo Switch 2 (2025–present)
Remodel
- Nintendo Switch – OLED Model (2021–present)
Supported regions
First-party distribution
As a multinational company, Nintendo has established various regional divisions dedicated to marketing and sales of its products outside Japan, including Super Mario games, merchandise, and licensing, located in different gaming markets around the world, and all of them are wholly owned. Two major subsidiaries, Nintendo of America and Nintendo of Europe, have the authority to publish games autonomously. As of November 2025, these divisions include:
Nintendo Co., Ltd. (NCL)
Nintendo of America, Inc. (NOA)
Nintendo Australia Pty. Limited (NAL)
Nintendo of Europe SE (NOE)
Andorra[45]
Austria
Belgium
Bulgaria[D]
Croatia[D]
Cyprus[D]
Czech Republic[D]
Denmark[D]
Estonia[D]
Finland[D]
France
Germany
Greece[D]
Hungary[D]
Ireland (Republic of Ireland)
Italy
Latvia[D]
Liechtenstein[45]
Lithuania[D]
Luxembourg
Malta
Monaco[45]
Netherlands
Poland[D]
Portugal
Romania[D]
San Marino[45]
Slovakia[D]
Slovenia[D]
Spain
Sweden[D]
Switzerland
United Kingdom (including Overseas Territories and Crown Dependencies in Europe[45])
Vatican City State[45]
Nintendo (Hong Kong) Ltd. (NHL)
Nintendo of Korea Co., Ltd. (NOK)
Nintendo Singapore Pte. Ltd.[46]
Nintendo of Taiwan Co., Ltd.[47]
Nintendo (Thailand) Co., Ltd.[48]
Third-party distribution
In addition to the above subsidiaries, over the years Nintendo has officially assigned various third-party distribution companies to represent it and its products (including Super Mario products) in certain markets. These partners may have the authority to handle marketing and sales, but they may vary and are overviewed by one of the three major divisions (NCL, NOA, NOE). Services provided may also vary depending on market or distributor. As of November 2025, the following partners include:
Active Bokei K.K.[49]
Advanced Initiative Company Trading[50][51]
Bergsala AB[51][52][53]
CD Media S.E.[51][54][55]
ConQuest Entertainment A.S.[51]
Core Computer Business (PTY) LTD[51][56]
Game Park[51]
ERC[57][58][59]
Ingram Micro[60][61]
Jeetek[62]
JVLAT[63]
Rcell[61]
Solutions 2 GO[64][65]
Synnex[66]
Tencent[67]
TorGaming, Ltd.[51][68]
Formerly supported regions
The following regions are ones where Nintendo previously offered official distribution for its products, including Super Mario material, only to cease activity for various reasons:
Belarus (initially via Steepler[69] and later through Belconsole, MyDevice, and Gameclub;[70][71] suspended in 2022 due to sanctions against the country[72])
Czechoslovakia (via Stadlbauer;[73] defunct due to the country's dissolution in 1992; distribution continued in the successor states of the Czech Republic and Slovakia, initially through Stadlbauer and MPM[73][74] and later through ConQuest Entertainment A.S.)
India (initially via Samurai Electronics[75] and later through Sunder Electronics[76])
Russia (initially via Steepler[69][77][78] and later through Yandex.Money;[79] suspended in 2023 due to the Russian invasion of Ukraine[80])
Yugoslavia (Federal Republic of Yugoslavia)[73] (via Beosoft;[74] distribution later resumed in the successor states of Serbia and Montenegro through CD Media S.E.[51][55])
Appearances in the Super Mario universe
- The WarioWare character 9-Volt calls himself "Nintendo's biggest fanboy", and his microgames are based on or around various Nintendo games and systems such as Dr. Mario and Donkey Kong.
- Prior to his redesign in The Super Mario Bros. Movie, Diddy Kong's red cap had the Nintendo logo on it.
- Nintendo brands can be seen in the background of various Mario Kart courses and battle arenas.
- In the Mario Party series, the Nintendo logo, along with the Hudson Soft logo, appears on banners in various minigames.
- In Donkey Kong 64, Nintendo, along with Rareware, sponsors the boxing match between the Kongs and King K. Rool in the boxing arena as mentioned by the Microphone.
- In Mario Power Tennis, the Nintendo logo appears on the Peach Dome court.
- In Mario Golf: Toadstool Tour and Mario Power Tennis, Wario holds up the Nintendo sign when the game boots up while he states the company's name, laughing.
- In Mario Hoops 3-on-3, the Nintendo logo, along with the Square Enix logo, appears on the arch next to the basket at Peach Field and on the banner and a large screen on the Mario Stadium court.
- In the Super Mario Stadium series, the Nintendo logo appears on some signs in Mario Stadium.
- In Mario Sports Mix, the Nintendo logo appears next to the sports equipment on the banners in Mario Stadium.
- In Mario Tennis Open, the Nintendo logo can be seen on the scoreboards in various courts.
- In an Australian commercial for the NES, Nintendo is fictionalized as an evil army whose members include Bowser and Lakitu.
Gallery
- The gold Nintendo logo from the start-up of Mario Kart 64
- The white Nintendo logo on a black background used in the first three Mario Party titles
- The Nintendo logo as seen in Diddy Kong Racing DS
- The Nintendo logo recreated in the Super Mario Bros. game style in Super Mario Maker
- Nintendo splash screen in Mario Kart Tour
- Nintendo + Illumination logos used in the TV spots for The Super Mario Bros. Movie and The Super Mario Galaxy Movie
- Nintendo opening logo in The Super Mario Bros. Movie
- Nintendo opening logo in The Super Mario Galaxy Movie
- Artwork of Nintendo's Kyoto headquarters from its recruitment book, showing a Warp Pipe at the bottom left corner
Naming
The name Nintendo comes from the Japanese saying「
Names in other languages
| Language | Name | Meaning | Note(s) | Ref. |
|---|---|---|---|---|
| Japanese | Nintendō | The formal name of the company. Each of the kanji that make up its formal name means the following: *「 *「 *「 **「 | [82] | |
| ニンテンドー Nintendō | Rough katakana form | Used for the Japanese names of several systems and services such as Nintendo GameCube, Nintendo DS, Nintendo eShop, or Nintendo Sound Clock: Alarmo | [83] | |
| ニンテンドウ Nintendō | Rough katakana form, retaining the kana「ウ」(u) instead of replacing it with the chōonpu「ー」. | Used in the Japanese names of the Nintendo Power service, the Nintendo 64, and Super Smash Bros. | [84] | |
| Arabic | نينتندو Nintendo | Nintendo | [85] | |
| Chinese | 任天堂 Rèntiāntáng (Mandarin) Yahmtīntòhng (Cantonese) | Borrowed from Japanese name with native pronunciations | [86] | |
| Dutch | Nintendo | - | [87] | |
| Greek | Nintendo | - | [88] | |
| Hebrew | נינטנדו Nintendo | Nintendo | [68] | |
| Korean | 닌텐도 Nintendo | Nintendo | The kanji 「任天堂」 for the company translates to 임천당, "imcheondang", which means "heaven is present" or "duty for/to heaven", where 천당 ("cheondang") refers to "heaven" and 임 "im" can mean either "present" or "duty". | [89] |
| Russian | Nintendo | - | [90] | |
| Spanish | Nintendo | - | [91][92] |
See also
- Shigeru Miyamoto
- Satoru Iwata
- Hiroshi Yamauchi
- Yoshiaki Koizumi
- Tatsumi Kimishima
- Koji Kondo
- Gunpei Yokoi
- Reggie Fils-Aimé
- Doug Bowser
Footnotes and references
Footnotes
- ^ a b c Has no dedicated account region option or Nintendo eShop, is part of the United States account region and Nintendo eShop; My Nintendo Store orders will also ship to this location
- ^ Has no dedicated account region option or Nintendo eShop, is part of the United States account region and Nintendo eShop; Nintendo products are also distributed and sold across retailers here, especially My Nintendo Store orders being shipped to this location
- ^ Has a dedicated account region option but no Nintendo eShop, its Nintendo eShop is instead part of the United States account region; My Nintendo Store orders will also ship to this location
- ^ a b c d e f g h i j k l m n o p Only through the My Nintendo Store from other EU countries
References
- ^ Annual Report 2025 for the fiscal year ended March 31, 2025. Nintendo Co., Ltd. Page 42. Retrieved June 17, 2026.
- ^ MacNeil, Jessica (September 23, 2019). Nintendo is founded, September 23, 1889. EDN (American English). Retrieved October 7, 2025. (Archived August 27, 2020 via Wayback Machine.)
- ^ a b c Company History. Nintendo.co.jp. Retrieved November 4, 2026.
- ^ Sheff, David (1999). Game Over Press Start to Continue. CyberActive Publishing. ISBN 0-966 9617-0-6. Page 15-16. (Archived via Internet Archive.)
- ^ a b Nintendo History. Nintendo of Europe. Retrieved November 4, 2026.
- ^ Parkin, Simon (September 20, 2013). Postscript: The Man Behind Nintendo. The New Yorker. Retrieved November 4, 2026.
- ^ McLaughlin, Rus (September 13, 2010). IGN Presents: The History of Super Mario Bros. IGN. Retrieved November 4, 2026. (Archived August 27, 2012, 18:58:40 UTC via Wayback Machine.)
- ^ a b c d e f g h i j June 30, 2026. Dedicated Video Game Sales Units. Nintendo.co.jp. Retrieved November 4, 2026.
- ^ Moss, Richard (April 19, 2019). How Nintendo introduced the Game Boy, Tetris, and Pokémon to the West. Polygon. Retrieved November 4, 2026.
- ^ Haley, Sebastian & Marie, Meagan (2017). Playing with Super Power. Prima Games. Page 6-8.
- ^ Russell, Jamie (April 23, 2012). Why the Super Mario Movie Sucked. Wired. Retrieved May 26, 2024.
- ^ Iwata Asks: The Legend of Zelda: Ocarina of Time 3D, volume 2, part 3 "Let's Go to Toei Kyoto Studio Park!". Nintendo of America. Retrieved November 4, 2026.
- ^ a b July 27, 2026. 【VIPインタビュー】宮本茂氏に訊く、ファミコンからSwitch 2、映画、テーマパークまで。目指す理想は「ゲームをいま以上に日常に」. Famitsu (Japanese). Retrieved November 4, 2026.
- ^ May 24, 2002. Retires Iwata named as new Nintendo president. IGN. Retrieved November 4, 2026. (Archived September 23, 2013, 19:36:04 UTC via Wayback Machine.)
- ^ May 9, 2006. Gamers Catch Their Breath as Xbox 360 and Xbox Live Reinvent Next-Generation Gaming. Microsoft (previously Xbox.com). Retrieved November 4, 2026.
- ^ 30 years of play. Playstation. Retrieved November 4, 2026.
- ^ a b Annual Report 2008. Nintendo. Page 7. (Archived via annualreportowl.com.)
- ^ planetnintendoit (August 2, 2008). Nintendo @ E3 2008 - President Satoru Iwata's Complete Speech about Gaming Vision. YouTube. Retrieved November 4, 2026.
- ^ January 20, 2004. Nintendo Announces Dual-Screened Portable Game System. Yahoo! Finance. Archived April 2, 2004, 00:42:36 UTC from the original via Wayback Machine. Retrieved November 4, 2026.
- ^ Boxer, Steve (July 28, 2011). 3DS price cut by almost a third as Nintendo reports loss. The Guardian. Retrieved November 5, 2026.
- ^ LeJacq, Yannick (June 19, 2013). Nintendo CEO: 'We are to blame' for poor Wii U sales. NBC News. Retrieved November 5, 2026.
- ^ July 13, 2015. Notification of Death and Personnel Change of a Representative Director (President). Nintendo. Retrieved June 17, 2026.
- ^ Kain, Erik (May 2, 2012). Nintendo Reports First Annual Loss In Three Decades, Over $500 Million In The Red. Forbes. Retrieved November 5, 2026.
- ^ Pitcher, Jenna (May 7, 2014). Nintendo posts $456 million annual operating loss. Polygon. Retrieved November 5, 2026.
- ^ Kimishima, Tatsumi (October 29, 2015). Corporate Management Policy Briefing / Semi-Annual Financial Results Briefing for Fiscal Year Ending March 2016. Nintendo.co.jp. Retrieved November 5, 2026.
- ^ May 3, 2022. The 28th Annual TEA Thea Awards Program. Themed Entertainment Association. Page 52. Retrieved June 17, 2026 from Issuu.
- ^ Top 2023 Movies at the Worldwide Box Office. The Numbers. Retrieved April 17, 2023.
- ^ Tartagilone, Nancy (April 9, 2023). Bowza!: ‘The Super Mario Bros Movie’ Makes History With $378M Global Start; Best-Ever WW Debut For An Animated Film & No. 2 Overseas Launch With $173M – International Box Office. Deadline. Retrieved August 23, 2023.
- ^ "This is Miyamoto. I would like to let you know that the worldwide theatrical release date for the live-action film of The Legend of Zelda has been moved up to April 30, 2027, from May 7. The team is working hard to deliver the film to everyone as soon as possible. There's less than a year to go until release, so thank you for waiting." – @Nintendo (May 13, 2026). https://x.com/nintendo/status/2054683130624413850. X. Retrieved November 5, 2026.
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External links
- Official Japanese website
- Official American website
- Official Canadian (English) website
- Official Canadian (French) website
- Official United Kingdom & Irish website
- Official Mexican website
- Official Brazilian website
- Official Colombian website
- Official Argentinian website
- Official Chilean website
- Official Peruvian website
- Official European website
- Official Danish website
- Official Finnish website
- Official Norwegian website
- Official Swedish website
- Official Hungarian website
- Official Polish website
- Official Czech website
- Official Slovakian website
- Official Israeli website
- Official U.A.E. website
- Official Saudi website
- Official Oceanic website
- Official South Korean website
- Official Hong Kongese website
- Official Taiwanese website
- Official Singaporean website
- Official Malaysian website
- Official Philippian website
- Official Thai website
- Official South African website
- Official mainland Chinese website
- Official Greek website
- Official Croatian website
- Official Bulgarian website
- Official Slovene website
- Official Romanian website
- Official Serbian website
