Satoru Iwata

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Satoru Iwata
Satoru Iwata.png
Photographic portrait of Satoru Iwata
Born December 6, 1959
Died July 11, 2015 (aged 55)
Mario-related role(s) Global President, Chief Executive Officer (Nintendo of America)
“On my business card, I am a corporate president. In my mind, I am a game developer. But in my heart, I am a gamer.”
Satoru Iwata

Satoru Iwata (岩田 聡) was a Japanese businessman, video game programmer, video game designer, and producer. He was the fourth president of Nintendo, and the first Nintendo president not related to the previous presidents by blood or marriage. He contributed to the GameCube and was responsible for its sales. He was also the executive producer of many games and a previous employee of HAL Laboratory. In April 2013, he replaced Tatsumi Kimishima as CEO of Nintendo of America.[1] He died on July 11, 2015 of a bile duct growth after a long battle with cancer.[2] Tatsumi Kimishima succeeded him in presidency.

Iwata's cameo in WarioWare, Inc.: Mega Microgame$!

He makes cameos in a number of Nintendo games, but the most notable appearances are in WarioWare, Inc.: Mega Microgame$!, where he appears on Wario's TV in the third intermission of Wario's first story, and in WarioWare: Smooth Moves, where he (under the name Shop Manager Iwata) is the owner of a video game store and sold 18-Volt a Game & Watch for 9-Volt. Whenever the player wins a microgame in 9-Volt and 18-Volt's set, he takes away his ? Block set and chuckles, and if the player loses a microgame, he becomes slightly frustrated and a kid leaves the store (which are the life counters).

A copy of 1984's Golf was embedded in the Nintendo Switch firmware. Activating it required the internal system clock to be set to July 11 - Satoru Iwata's death anniversary - and performing his iconic "directly to you" hand gesture with both Joy-Con controllers on the HOME Menu. If successful, a voice clip of Iwata from a Japanese 2012 presentation would confirm the input, and an emulator of Golf with added motion control support would promptly boot up.[3] Golf has significance as one of the first video games Iwata programmed himself for Nintendo while working at HAL Laboratory.[4] This version of Golf was overwritten as of the 4.0.0 update, making it unplayable.[3]

List of games[edit]

Since Satoru Iwata was automatically credited as "Executive Producer" on every Nintendo game released between his promotion to President and his passing, the following list only covers the credits he was given before said promotion.


Names in other languages[edit]

Language Name Meaning
Italian Iwata il caponegozio (WarioWare: Smooth Moves) Iwata the shop manager