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Kinder is a brand of milk chocolate confectionery produced by Italian company Ferrero. Among the products sold under this brand are Kinder Surprise and Kinder Joy, which contain small toys, often as a promotional tie-in with a media franchise. The following are Super Mario–related promotions with Kinder.

Kinder Surprise[edit]

A Mario Kart Kinder Surprise promotion was launched in 2019.[1] Each Kinder Surprise Maxi egg wrapped in a Mario Kart package featured a Mario, Luigi, or Donkey Kong figurine with their respective Standard Kart and Super Glider from Mario Kart 7.

Kinder Joy[edit]

Toys from the Kinder Joy Super Mario promotion launched in 2020
A collection of toys from this promotion

A Kinder Joy promotion with Super Mario toys and accessories was launched in 2020[2][3] in celebration of the 35th anniversary of Super Mario Bros.[4]


The following are presentation foldouts that are packaged with the toys.

Miscellaneous images[edit]


  1. ^ AdTV (April 9, 2020). œufs Maxi Surprise Mario Kart Kinder Pâques "la chasse aux œufs est ouverte" Pub 30s. YouTube. Retrieved January 29, 2024. A 2019 copyright notice is displayed at the end of this commercial.
  2. ^ Kinder Joy Super Mario. Archived August 17, 2020, 22:43:02 UTC via Wayback Machine. Retrieved September 30, 2022.
  3. ^ Tanja's Toys Review (May 10, 2020). Unboxing Kinder Joy - SUPER MARIO 2020 Edition. YouTube. Retrieved September 30, 2022.
  4. ^ Nintendo UK (September 3, 2020). Super Mario Bros. 35th Anniversary Direct - 03.09.2020. YouTube. Retrieved September 30, 2022.