Go-Gurt
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Go-Gurt is a brand of low-fat yogurt from Yoplait that is eaten through a plastic tube. It has had a promotional tie-in with the Super Mario franchise on three different occasions.
In 2007, there was a tie-in promotion to Mario Party DS in which the Go-Gurt tubes would each include two activities based on minigames within the Mario Party series. One side of a Go-Gurt tube would have a single-player activity, while the other side had a two-player activity. Mario Party DS-branded Go-Gurt boxes had eight Go-Gurt tubes, four being a Strawberry Splash flavor and the other four being a Berry Blue Blast flavor. Additionally, an Adobe Flash game titled Go-GURT Factory! was released around the same time.
A decade and a year later, in 2018, Go-Gurt had a promotion where consumers had a chance of winning a Nintendo Switch and a copy of Super Mario Party.
Eight years later, Go-Gurt released a 20-pack of strawberry and vanilla-flavored tubes themed after The Super Mario Galaxy Movie. Each tube features a "surprise reveal", and features artwork of characters and objects from the film. The tubes also feature an obscure spelling of "Fire Flower" and a unique spelling of "Ice Flower", spelling them as "Fireflower" and "Iceflower", respectively. Yoplait, which owns Go-Gurt, also released yogurt cups themed after the movie.
Gallery[edit]
Advertisement for the Mario Party DS promotion on a website
Wallpaper
A Go-Gurt product offering a chance to win a Nintendo Switch and Super Mario Party
The packaging for the The Super Mario Galaxy Movie-themed tubes
Tubes depicting Yoshi and Princess Peach
