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Super Appeal is a badge in Paper Mario: The Thousand-Year Door. It can be bought from the Lovely Howz of Badges for fifty coins, bought from the Pianta Parlor for thirty-four Pianta Tokens, or rarely stolen from Lakitus, Dark Lakitus, Magikoopas, Boos, and Dark Boos. If Mario equips it, his Appeal ability is upgraded, boosting the amount of SP that is gained. It does not boost the amount of SP gained from other means, such as Stylish Moves. The move has a variant called Super Appeal P that works exclusively for Mario's partner. Each badge equipped give Mario/his partner 1/4th of a unit of SP boost from the original (i.e. if an action command normally did 1 SP, equipping 8 super appeals give off 2 SP).
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