Super Mario-A-Thon

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A photograph from the Super Mario-A-Thon event showing Justine Bateman (star of Family Ties) playing Super Mario Bros. while being cheered on by her brother, Jason Bateman (star of Valerie) and a person in a Mario costume cheer for her.
Justine Bateman playing Super Mario Bros. at the Super Mario-A-Thon while her brother, Jason Bateman, and a person in a Mario costume cheer her on

The Super Mario-A-Thon was an event that took place at the Roxbury Park Recreation Center in Beverly Hills, California, on December 6, 1986. It was documented in Nintendo Fun Club News's very first Winter 1987 volume, which shows two photographs of the event, both having a person in a Mario costume. At the Super Mario-A-Thon, attendees competed in Super Mario Bros. for the highest score, and the notable attendees consisted of 40 young celebrities from various television shows and films. The purpose of the Super Mario-A-Thon was for Nintendo to raise money for the Scott Newman Foundation, a non-profit organization whose purpose was to help children refuse to take drugs.

The top score was earned by Wil Wheaton, the star of Stand by Me, who managed to accumulate 239,400 points within ten minutes. His two younger siblings, Amy and Jeremy, also earned top scores. When asked about how many points he managed to achieve at home, Wil replied that the score was around 900,000 points.

Prizes[edit]

A photograph from the Super Mario-A-Thon event showing winner Wil Wheaton and his younger brother, Jeremy, with a person in a Mario costume. The grand prize and sweepstakes prizes are shown right next to them.
Wil Wheaton and his younger brother, Jeremy, in a photograph with a person in a Mario costume. The event's prizes are shown next to them.

A total of 22 prizes was handed out within three tiers:

  • A Nintendo Control Deck and a copy of Super Mario Bros.: Attendees who managed to earn a higher score than a celebrity were put in a drawing. 20 lucky people were selected as winners at random.
  • A 19-inch color TV with an NES Deluxe Set: This was the grand prize, and it was awarded to a random person via a random drawing of all challengers.
  • An NES Deluxe Set with 15 popular Nintendo Entertainment System games: This was given to the overall high score winner. Wil Wheaton won this prize.