Reggie Fils-Aimé: Difference between revisions

{{RealPeopleBox

'''{{wp|Reggie Fils-Aimé|Reginald "Reggie" Fils-Aimé}}''' is the former president and {{wp|Chief operating officer|Chief Operating Officer}} of [[Nintendo]]'s North American branch. He is therefore responsible for all Nintendo-related activities in the [[United States of America|United States]], Canada, and Latin America, though he is widely known in other branches as well for his E3 performances. His career at Nintendo began in 2003 as Executive Vice President of Sales and Marketing, a position he held until 2006, when he was promoted to as president, replacing [[Tatsumi Kimishima]], who had held the position since 2002.<ref>http://stars.ign.com/objects/958/958774_biography.html</ref>

Graduating Cornell University with a degree in Applied Economics in 1983, Reggie's management experience is not limited to his time at Nintendo. Since his graduation from Cornell, he has worked for Proctor & Gamble, Guinness, Panda Management Company, Derby Cycle Corporation, Pizza Hut, and most recently, VH1. Notable accomplishments of his at these establishments include the launching of the Bigfoot Pizza (Pizza Hut) and raising over thirty-five million dollars in disaster relief following {{wp|September 11 attacks|the 2001 World Trade Center attacks}} (VH1).<ref>http://stars.ign.com/objects/963/963431_biography.html</ref>

Reggie gained notoriety among the gaming community at the 2004 Electronic Entertainment Expo (E3), where he introduced himself with the above quote. Many fans now know him as the "Regginator" (which eventually became his [[Mii]]'s nickname),  and he is attributed with sparking a new era for Nintendo, one of improved public relations, which fans and the press dubbed the "Reggielution".<ref>http://web.archive.org/web/20061120045545/http://www.thegamefeed.com/features-055b6eaa0eb7a7717c79e7e0dda8bcf2.html</ref> He has made regular appearances at subsequent E3s, being one of the three main sources of information for upcoming hardware and software (occasionally providing information on Nintendo's sales accomplishments and goals), the other two sources being [[Shigeru Miyamoto]] and [[Satoru Iwata]]. His most notable presentations introduced gamers to the [[Nintendo DS]] (E3 2004), the [[Game Boy Advance#Game Boy Micro|Game Boy Micro]] (E3 2005), specifications of the [[Nintendo 3DS]] (E3 2010), and the [[Wii U]] GamePad (E3 2011). He has also discussed and displayed trailers for a variety of games, including ''[[Super Mario Galaxy]]'', ''[[Super Smash Bros. Brawl]]'', and ''[[Luigi's Mansion: Dark Moon]]'', and he has even personally demonstrated games, most notably ''{{wp|Wii Fit}}'' and ''{{wp|Wii Sports Resort}}'' (E3 2007 and E3 2008, respectively).

On February 21st, 2019, Reggie announced that he would be retiring from his position as President of Nintendo of America, with [[Doug Bowser]] replacing him as president, effective on April 15, 2019.<ref>https://twitter.com/NintendoAmerica/status/1098666321473024000</ref>

Reggie NSMBW Promo.png|Reggie at a promotional ''[[New Super Mario Bros. Wii]]'' event

*Reggie considers [[Blooper]] as the worst item of the [[Mario Kart (series)|''Mario Kart'' series]].

*[https://twitter.com/Reggie Official Twitter page]