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'''{{wp|Tatsumi Kimishima}}''' (君島 達己) was the fifth president of [[Nintendo]], being appointed to presidency in September 2015 after [[Satoru Iwata]]'s death in office in July 2015.<ref name ="Wii U">Hussain, Tamoor [http://www.gamespot.com/articles/nintendos-new-president-warned-wii-u-was-too-simil/1100-6430584/ Nintendo's New President Warned Wii U Was Too Similar to Wii]. (September 15, 2015) ''Gamespot.'' Retrieved September 16, 2015.</ref> Before his role as president of Nintendo, he was [[bulbapedia:The Pokémon Company International|Pokémon USA]]'s Chief Financial advisor and CEO of Nintendo of America from 2002 to 2006, as well as a managing director at Nintendo, at the human resources division. Kimishima has also worked for 27 years at the Sanwa Bank of Japan, prior to working for Nintendo.
'''Tatsumi Kimishima''' (君島 達己) was the fifth president of [[Nintendo]], being appointed to presidency in September 2015 after [[Satoru Iwata]]'s death in office in July 2015.<ref name ="Wii U">Hussain, Tamoor [http://www.gamespot.com/articles/nintendos-new-president-warned-wii-u-was-too-simil/1100-6430584/ Nintendo's New President Warned Wii U Was Too Similar to Wii]. (September 15, 2015) ''Gamespot.'' Retrieved September 16, 2015.</ref> Before his role as president of Nintendo, he was [[bulbapedia:The Pokémon Company International|Pokémon USA]]'s Chief Financial advisor and CEO of Nintendo of America from 2002 to 2006, as well as a managing director at Nintendo, at the human resources division. Kimishima has also worked for 27 years at the Sanwa Bank of Japan, prior to working for Nintendo.


According to the Japanese newspaper ''Nikkei'', Kimishima had predicted that the [[Wii U]] console would not be successful, primarily because it was too similar to the [[Wii]];<ref name ="Wii U">Hussain, Tamoor [http://www.gamespot.com/articles/nintendos-new-president-warned-wii-u-was-too-simil/1100-6430584/ Nintendo's New President Warned Wii U Was Too Similar to Wii]. (September 15, 2015) ''Gamespot.'' Retrieved September 16, 2015.</ref> however, he denied that in an investor meeting.<ref>http://www.reinodocogumelo.com/2016/07/kimishima-assume-responsabilidade-por.html</ref> He had plans to continue in Iwata's direction and was focused on Nintendo's efforts to enter the mobile market.<ref name ="Wii U">Hussain, Tamoor [http://www.gamespot.com/articles/nintendos-new-president-warned-wii-u-was-too-simil/1100-6430584/ Nintendo's New President Warned Wii U Was Too Similar to Wii]. (September 15, 2015) ''Gamespot.'' Retrieved September 16, 2015.</ref>  
According to the Japanese newspaper Nikkei, Kimishima had predicted that the [[Wii U]] console would not be successful, primarily because it was too similar to the [[Wii]]<ref name ="Wii U">Hussain, Tamoor [http://www.gamespot.com/articles/nintendos-new-president-warned-wii-u-was-too-simil/1100-6430584/ Nintendo's New President Warned Wii U Was Too Similar to Wii]. (September 15, 2015) ''Gamespot.'' Retrieved September 16, 2015.</ref>; however, he denied that in an investor meeting.<ref>http://www.reinodocogumelo.com/2016/07/kimishima-assume-responsabilidade-por.html</ref> He had plans to continue in Iwata's direction and was focused on Nintendo's efforts to enter the mobile market.<ref name ="Wii U">Hussain, Tamoor [http://www.gamespot.com/articles/nintendos-new-president-warned-wii-u-was-too-simil/1100-6430584/ Nintendo's New President Warned Wii U Was Too Similar to Wii]. (September 15, 2015) ''Gamespot.'' Retrieved September 16, 2015.</ref>  


Kimishima stepped down as president on June 28, 2018, succeeded by [[Shuntaro Furukawa]]. Kimishima served the shortest term of any president of the company, having been president for just under three years.<ref name ="Kimishima">[https://nintendoeverything.com/kimishima-on-decision-to-step-down-as-nintendo-president-furukawas-goals-many-unannounced-switch-games/ Tatsumi Kimishima retiring as president of Nintendo, Shuntaro Furukawa taking over]  (June 28, 2018) ''NintendoEverything.'' Retrieved June 28, 2018.</ref>
Tatsumi Kimishima stepped down as president on June 28, 2018, succeeded by [[Shuntaro Furukawa]]. Kimishima served the shortest term of any president of the company, having been president for just under three years.<ref name ="Kimishima">[https://nintendoeverything.com/kimishima-on-decision-to-step-down-as-nintendo-president-furukawas-goals-many-unannounced-switch-games/ Tatsumi Kimishima retiring as president of Nintendo, Shuntaro Furukawa taking over]  (June 28, 2018) ''NintendoEverything.'' Retrieved June 28, 2018.</ref>


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