Mario Toy Company

Donkey Kong looking at the building of the Mario Toy Company

Not to be confused with Mario Toy Factory.

Template:Worldbox The Mario Toy Company is a company that sells Mini-Mario toys in the game Mario vs. Donkey Kong. In the game, Donkey Kong tries to purchase a Mini-Mario toy after seeing a commercial for them on television. However, all the stores are sold out. As a result, Donkey Kong travels to the company's factory and steals all of the Mini-Mario toys he can get his hands on. Eventually, Mario recovers all of the toys and defeats Donkey Kong. It is the first world in Mario vs. Donkey Kong.

The Mario Toy Company acts as the introductory world in the game and contains simple puzzles. The world has an urban setting, featuring the company's headquarters surrounded by its affiliated buildings and many apartment blocks. During the Donkey Kong fight, Mario must throw garbage cans that appear depending on the buttons that Donkey Kong activates for a total 4 times.

In the sequel, Mario vs. Donkey Kong 2: March of the Minis, Mini Peach, Mini Donkey Kong, and Mini Toad toys are also produced by the Mario Toy Company, here renamed the Mini Mario Toy Company. A theme park based on the toys is additionally made.

Levels

Level	Image	Summary
Level 1-1		The first level of the game, showing the basics of level progression
Level 1-2		A level with many ladders and Hammers
Level 1-3		A level that makes use of Color Switches and Wire jumps
Level 1-4		A level that introduces conveyor belts
Level 1-5		A level that introduces Springboards
Level 1-6		A level that makes use of Handstand techniques
Level 1-mm		The first Mini-Mario level, using Color Switches and conveyor belts
Level 1-DK		The first fight against Donkey Kong, who throws barrels and drops debris

Gallery

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  First part of Level 1-1

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  Second part of Level 1-1

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  First part of Level 1-2

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  Second part of Level 1-2

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  First part of Level 1-3

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  Second part of Level 1-3

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  First part of Level 1-4

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  Second part of Level 1-4

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  First part of Level 1-5

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  Second part of Level 1-5

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  First part of Level 1-6

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  Second part of Level 1-6

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  Level 1-mm

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  Level 1-DK

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  End screen of Mario Toy Company

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  End screen of Mario Toy Company (no text)

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  The company's logo

Names in other languages

Language	Name	Meaning
Japanese	ミニマリオこうじょう Mini Mario Kōjō	Mini-Mario Factory
German	Mini-Mario AG	Mini-Mario AG (AG means "Aktiengesellschaft", anonymous society)
Italian	Giochi Mario SPA	Mario Toys/Games joint-stock company (Allusion to Italian toy company Giochi Preziosi S.p.A.)