My Nintendo

My Nintendo is a loyalty rewards program that launched in Japan on March 17, 2016, in the Americas, Australia, and Europe on March 31, 2016, and in South Korea on January 19, 2017. Just like Club Nintendo, players receive points to purchase items like games, themes, and more. Gold points are earned if they buy games from the Nintendo eShop, while Platinum points are earned for doing various missions. It is the successor to the defunct Club Nintendo.

Certain smartphone apps developed by Nintendo use My Nintendo, including , which launched alongside the service for Android and iOS, and Super Mario Run. In them, players can complete certain missions to earn Platinum Points specific to those games, which can be redeemed for in-game rewards. They can also be used in combination with Platinum Points earned through non-gaming means (e.g. logging into My Nintendo every week) to earn regular rewards. As of March 2017, the service is officially available in 165 territories, with the majority of them to solely support Super Mario Run gameplay.

Current

 * 30% discount on Super Mario 64 DS (Wii U Virtual Console) - 200 Platinum Points
 * Swapdoodle Add-on content: Super Mario First Lesson - 30 Gold Points
 * Swapdoodle Add-on content: Mario Kart 8 - 30 Gold Points
 * My Nintendo Theme 1: Mario - 200 Platinum Points
 * My Nintendo Theme 2: Donkey Kong - 200 Platinum Points

Past

 * 10% discount on Luigi's Mansion 2 - 250 Platinum Points
 * 20% discount on Dr. Mario: Miracle Cure - 230 Platinum Points
 * 20% discount on Mario Kart 8 - 950 Platinum Points
 * 20% discount on New Super Mario Bros. 2 - 750 Platinum Points
 * 20% discount on Super Mario Maker - 750 Platinum Points
 * 20% discount on New Super Mario Bros. U - 80 Gold Points
 * 20% discount on Famicom Remix: Best Choice - 55 Gold Points
 * 20% discount on New Play Control! Donkey Kong Jungle Beat (Wii U download) - 40 Gold Points
 * 20% discount on WarioWare: Smooth Moves (Wii U download) - 40 Gold Points
 * 25% discount on Mario and Donkey Kong: Minis on the Move - 25 Gold Points
 * 30% discount on Famicom Remix - 350 Platinum Points
 * 30% discount on Mario Kart 8 - 80 Gold Points
 * 30% discount on Super Mario Galaxy 2 (Wii U download) - 600 Platinum Points
 * 30% discount on New Super Mario Bros. 2 - 110 Gold Points
 * 30% discount on New Super Mario Bros. U - 140 Gold Points
 * 30% discount on Dr. Mario: Miracle Cure - 20 Gold Points
 * 40% discount on New Super Mario Bros. U - 160 Gold Points
 * 40% discount on Famicom Remix: Best Choice - 105 Gold Points
 * 50% discount on Mario and Donkey Kong: Minis on the Move - 50 Gold Points
 * 50% discount on Super Mario Galaxy (Wii U download) - 90 Gold Points
 * 50% discount on Super Mario World (New Nintendo 3DS Virtual Console) - 30 Gold Points
 * 50% discount on Super Mario Bros. (Nintendo 3DS Virtual Console) - 20 Gold Points
 * 50% discount on New Super Mario Bros. Wii (Wii U download) - 100 Gold Points
 * 50% discount on New Super Mario Bros. (Wii U Virtual Console) - 35 Gold Points
 * Donkey Kong Country Returns (Wii U download) - 320 Gold Points
 * New Super Luigi U - 240 Gold Points
 * Super Mario 64 (Wii U Virtual Console) - 120 Gold Points
 * Super Mario Land 2: 6 Golden Coins (Nintendo 3DS Virtual Console) - 50 Gold Points
 * WarioWare: Touched! (Nintendo 3DS download) - 1,000 Platinum Points

Current

 * 40% discount on Ultimate NES Remix - 90 Gold Points
 * Smash Controller - 10 Gold Points
 * Theme: Yoshi Springtime Siesta - 20 Gold Points
 * My Nintendo Theme 1: Mario - 200 Platinum Points
 * My Nintendo Theme 2: Donkey Kong - 200 Platinum Points
 * Nintendo 3DS Theme: NES Jumping Mario - 200 Platinum Points
 * Wallpaper: Mario Kart 8 Deluxe - 50 Platinum Points
 * Wallpaper: Mario Kart 8 Deluxe: Link - 50 Platinum Points
 * October Calendar: Super Mario Odyssey - 50 Platinum Points
 * Starter Guide: Mario Kart 8 Deluxe - 10 Gold Points
 * Prima Official Game Guide: Luigi's Mansion: Dark Moon - 30 Gold Points

Past

 * 15% discount on Yoshi's Woolly World - 750 Platinum Points
 * 15% discount on Super Mario 3D Land - 450 Platinum Points
 * 15% discount on Luigi's Mansion: Dark Moon - 600 Platinum Points
 * 15% discount on Yoshi's Woolly World - 450 Platinum Points
 * 15% discount on Super Mario Galaxy 2 (Wii U download) - 300 Platinum Points
 * 15% discount on Dr. Luigi - 230 Platinum Points
 * 15% discount on Mario and Donkey Kong: Minis on the Move - 150 Gold Points
 * 15% discount on Mario Party: Island Tour - 300 Platinum Points
 * 15% discount on Super Mario 3D World - 300 Platinum Points
 * 15% discount on Yoshi's New Island - 300 Platinum Points
 * 15% discount on NES Remix - 150 Platinum Points
 * 15% discount on Yoshi's Story - 150 Platinum Points
 * 15% discount on Dr. Mario: Miracle Cure - 140 Platinum Points
 * 15% discount on Paper Mario: Sticker Star - 600 Platinum Points
 * 20% discount on Dr. Luigi - 300 Platinum Points
 * 20% discount on Mario vs. Donkey Kong: Tipping Stars (Nintendo 3DS) - 400 Platinum Points
 * 20% discount on Mario vs. Donkey Kong: Tipping Stars (Wii U) - 400 Platinum Points
 * 20% discount on Game & Wario - 600 Platinum Points
 * 20% discount on Super Mario World (New Nintendo 3DS Virtual Console) - 120 Platinum Points
 * 20% discount on Mario Kart 64 (Wii U Virtual Console) - 200 Platinum Points
 * 20% discount on Luigi's Mansion: Dark Moon - 30 Gold Points
 * 30% discount on Captain Toad: Treasure Tracker - 100 Gold Points
 * 30% discount on Donkey Kong Country: Tropical Freeze - 50 Gold Points
 * 30% discount on Ultimate NES Remix - 900 Platinum Points
 * 30% discount on Mario Golf: World Tour - 80 Gold Points
 * 30% discount on Yoshi (Nintendo 3DS Virtual Console) - 20 Gold Points
 * 30% discount on Yoshi (Wii U Virtual Console) - 20 Gold Points
 * 30% discount on Mario Kart 8 - 140 Gold Points
 * 30% discount on Yoshi's Island: Super Mario Advance 3 (Wii U Virtual Console) - 20 Gold Points
 * 30% discount on Mario Party 10 - 70 Gold Points
 * 30% discount on Super Mario 64 (Wii U Virtual Console) - 30 Gold Points
 * Super Mario 64 (Wii U Virtual Console) - 90 Gold Points
 * New Super Luigi U - 170 Gold Points
 * WarioWare: Touched! (Nintendo 3DS download) - 1000 Platinum Points
 * Super Mario Land 2: 6 Golden Coins (Nintendo 3DS Virtual Console) - 35 Gold Points
 * Donkey Kong Country Returns (Wii U download) - 230 Gold Points
 * Super Mario Bros. 3 (Wii U Virtual Console) - 40 Gold Points
 * Donkey Kong 3 (Nintendo 3DS Virtual Console) - 40 Gold Points
 * Wario Land 3 (Nintendo 3DS Virtual Console) - 40 Gold Points
 * Super Mario Kart (Wii U Virtual Console) - 60 Gold Points
 * Mario Kart 8 DLC Pack 1 - 60 Gold Points
 * Mario Kart 8 DLC Pack 2 - 60 Gold Points
 * Wallpaper: Mario 1 - 50 Platinum Points
 * Wallpaper: Mario 2 - 50 Platinum Points
 * June Calendar: Mario Kart 8 Deluxe - 50 Platinum Points
 * July Calendar: Mario Kart 8 Deluxe - 50 Platinum Points
 * August Calendar: Mario Kart 8 Deluxe - 50 Platinum Points

Current

 * 10% discount on Super Mario 3D Land - 20 Gold Points
 * 10% discount on Luigi's Mansion 2 - 20 Gold Points
 * 20% discount on Mario Party: Island Tour - 300 Platinum Points
 * 50% discount on Mario and Donkey Kong: Minis on the Move - 40 Gold Points
 * Swapdoodle Add-on content: Super Mario Basic Lessons - 30 Gold Points
 * My Nintendo Theme 1: Mario - 200 Platinum Points
 * My Nintendo Theme 2: Donkey Kong - 200 Platinum Points
 * Nintendo 3DS Theme: NES Jumping Mario - 200 Platinum Points
 * Nintendo 3DS Theme: Mario's Halloween - 20 Gold Points
 * Wallpaper: Mario Kart 8 Deluxe: Link - 50 Platinum Points
 * Wallpaper: Mario Kart 8 Deluxe - 50 Platinum Points
 * Starter Guide: Mario Kart 8 Deluxe - 10 Gold Points

Past

 * 15% discount on Mario Kart 8 - 500 Platinum Points
 * 15% discount on Mario & Luigi: Dream Team Bros. - 200 Platinum Points
 * 15% discount on Ultimate NES Remix - 300 Platinum Points
 * 20% discount on Yoshi's Woolly World - 800 Platinum Points
 * 20% discount on Mario Kart 7 - 700 Platinum Points
 * 20% discount on Captain Toad: Treasure Tracker - 600 Platinum Points
 * 20% discount on Puzzle & Dragons Z + Puzzle & Dragons: Super Mario Bros. Edition - 600 Platinum Points
 * 20% discount on Captain Toad: Treasure Tracker - 30 Gold Points
 * 20% discount on Super Mario 3D World - 30 Gold Points
 * 20% discount on Mario Party 10 - 30 Gold Points
 * 20% discount on Super Mario Maker - 60 Gold Points
 * 20% discount on Super Mario 3D Land - 70 Gold Points
 * 20% discount on Mario Tennis Open - 300 Platinum Points
 * 30% discount on Super Mario Galaxy (Wii U download) - 350 Platinum Points
 * 30% discount on Super Mario Galaxy 2 (Wii U download) - 350 Platinum Points
 * 30% discount on Super Mario World: Super Mario Advance 2 (Wii U Virtual Console) - 150 Platinum Points
 * 30% discount on Wario Land: Super Mario Land 3 (Nintendo 3DS Virtual Console) - 100 Platinum Points
 * 30% discount on Super Mario World (New Nintendo 3DS Virtual Console) - 180 Platinum Points
 * 30% discount on NES Remix 2 - 20 Gold Points
 * 30% discount on Mario Golf: World Tour - 70 Gold Points
 * 30% discount on Mario Kart 64 - 25 Gold Points
 * 30% discount on Super Mario Kart - 30 Gold Points
 * 40% discount on Super Mario 3D Land - 110 Gold Points
 * 40% discount on Captain Toad: Treasure Tracker - 100 Gold Points
 * 40% discount on Mario Party: Island Tour - 50 Gold Points
 * 40% discount on Donkey Kong Country: Tropical Freeze - 60 Gold Points
 * 50% discount on Mario and Donkey Kong: Minis on the Move - 30 Gold Points
 * Super Mario 64 (Wii U Virtual Console) - 90 Gold Points
 * New Super Luigi U - 170 Gold Points
 * WarioWare: Touched! (Nintendo 3DS download) - 1000 Platinum Points
 * Super Mario Land 2: 6 Golden Coins (Nintendo 3DS Virtual Console) - 35 Gold Points
 * Mario Kart 8 DLC Pack 1 - 60 Gold Points
 * Swapdoodle Add-on Content: Mario Kart 8 - 30 Gold Points
 * Wallpaper: Mario 1 - 50 Platinum Points
 * Wallpaper: Mario 2 - 50 Platinum Points

Current

 * 20% discount on New Super Mario Bros. Wii (Wii U download) - 300 Platinum Points
 * 20% discount on Mario Party: Island Tour - 300 Platinum Points
 * 50% discount on Super Mario Land (Nintendo 3DS Virtual Console) - 20 Gold Points
 * 50% discount on Mario and Donkey Kong: Minis on the Move - 40 Gold Points
 * Swapdoodle Add-on content: Super Mario Standard Lessons - 30 Gold Points
 * My Nintendo Theme 1: Mario - 200 Platinum Points
 * My Nintendo Theme 2: Donkey Kong - 200 Platinum Points
 * Nintendo 3DS Theme: NES Jumping Mario - 200 Platinum Points
 * Nintendo 3DS Theme: Mario's Halloween - 20 Gold Points
 * Wallpaper: Mario Kart 8 Deluxe: Link - 50 Platinum Points
 * Wallpaper: Mario Kart 8 Deluxe - 50 Platinum Points
 * Starter Guide: Mario Kart 8 Deluxe - 10 Gold Points

Past

 * 15% discount on Mario Kart 8 - 500 Platinum Points
 * 15% discount on Mario & Luigi: Dream Team Bros. - 200 Platinum Points
 * 15% discount on Ultimate NES Remix - 300 Platinum Points
 * 20% discount on Yoshi's Woolly World - 800 Platinum Points
 * 20% discount on Mario Kart 7 - 700 Platinum Points
 * 20% discount on Captain Toad: Treasure Tracker - 600 Platinum Points
 * 20% discount on Puzzle & Dragons Z + Puzzle & Dragons: Super Mario Bros. Edition - 600 Platinum Points
 * 20% discount on New Super Mario Bros. U + New Super Luigi U - 40 Gold Points
 * 20% discount on New Super Mario Bros. 2 - 70 Gold Points
 * 20% discount on Yoshi's New Island - 40 Gold Points
 * 20% discount on Mario Tennis Open - 300 Platinum Points
 * 30% discount on Super Mario Galaxy (Wii U download) - 350 Platinum Points
 * 30% discount on Super Mario Galaxy 2 (Wii U download) - 350 Platinum Points
 * 30% discount on Super Mario World (New Nintendo 3DS Virtual Console) - 180 Platinum Points
 * 30% discount on Wario Land: Super Mario Land 3 (Nintendo 3DS Virtual Console) - 100 Platinum Points
 * 30% discount on Super Mario World: Super Mario Advance 2 (Wii U Virtual Console) - 150 Platinum Points
 * 30% discount on NES Remix 2 - 20 Gold Points
 * 30% discount on Mario Golf: World Tour - 70 Gold Points
 * 30% discount on Mario Kart 64 - 25 Gold Points
 * 30% discount on Super Mario Kart - 30 Gold Points
 * 40% discount on Super Mario 3D Land - 110 Gold Points
 * 40% discount on Captain Toad: Treasure Tracker - 100 Gold Points
 * 40% discount on Mario Party: Island Tour - 50 Gold Points
 * 40% discount on Donkey Kong Country: Tropical Freeze - 60 Gold Points
 * 50% discount on Mario and Donkey Kong: Minis on the Move - 30 Gold Points
 * Super Mario 64 (Wii U Virtual Console) - 90 Gold Points
 * New Super Luigi U - 170 Gold Points
 * WarioWare: Touched! (Nintendo 3DS download) - 1000 Platinum Points
 * Super Mario Land 2: 6 Golden Coins (Nintendo 3DS Virtual Console) - 35 Gold Points
 * Mario Kart 8 DLC Pack 1 - 60 Gold Points
 * Swapdoodle Add-on Content: Mario Kart 8 - 30 Gold Points
 * Theme: Yoshi's Spring Siesta - 20 Gold Points
 * Wallpaper: Mario 1 - 50 Platinum Points
 * Wallpaper: Mario 2 - 50 Platinum Points


 * Mario Outfit - 250 Platinum Points (former)
 * Boo Tee - Free (former)
 * Bowser Tee - Free (former)
 * Super Mario All-Stars Tee - Free (former)
 * Super Mushroom Tee - 200 Platinum Points (former)
 * Super Star Tee - 200 Platinum Points (former)
 * Fire Flower Tee - 200 Platinum Points (former)

Super Mario Run

 * Toad - Free
 * 1000 coins - 60 Platinum Points
 * 2000 coins - 100 Platinum Points
 * 3000 coins - 140 Platinum Points
 * 5 Toad Rally Tickets - 150 Platinum Points
 * 10 Toad Rally Tickets - 250 Platinum Points
 * White Flower Patch - 30 Platinum Points
 * Block E - 100 Platinum Points
 * Gold Mario Statue - 300 Platinum Points
 * Gold Bowser Statue - 300 Platinum Points
 * Gold Peach Statue - 300 Platinum Points

Mii activities
At times, when a player with a linked Nintendo Network ID, connected Miitomo profile, or connected Nintendo Switch with a Mii icon logs into My Nintendo on a web browser, their Mii can be seen doing something. Known Mii activities are listed below.
 * The Mii runs after a platinum My Nintendo 'coin'. Platinum points are awarded if this coin is selected. This animation will be featured on a weekly basis unless ignored.
 * The Mii floats attached to three balloons. The balloons pop one at a time when selected. In rare instances, a Boo replaces one of the balloons, who will vanish instead of popping. In rare cases, one of the balloons will match the color of a silver My Nintendo coin. Popping it will obtain 10 Platinum My Nintendo points.
 * The Mii plays a game on a Nintendo home console. If the TV is selected, it is turned off and the Mii looks at the player with annoyance.
 * Super Mario Bros., Donkey Kong, or Ice Climber on a Nintendo Entertainment System/Family Computer.
 * Super Mario World, Super Mario Kart, or Super Metroid on a Super Nintendo Entertainment System/Super Famicom.
 * The Legend of Zelda: Breath of the Wild or Splatoon 2 on a Neon Blue/Red Nintendo Switch. The TV is noticeably wider (former) and more modern compared to the one used on the other consoles.
 * The Mii waters a potted plant with a watering can when selected. Occasionally, a red Pikmin will appear in the pot instead. It is also possible for a beanstalk to grow from the pot when it is watered.
 * The Mii cleans one of the containers holding My Nintendo points with a cloth.
 * The Mii fishes in a small section of water. If selected, the Mii raises the fishing rod from the water. If timed correctly, a boot, a Cheep Cheep, a Blooper, or even Mario's Cap can be caught. In rare cases, the player can catch 10 platinum My Nintendo points.
 * The Mii plays a red or black Nintendo 3DS. The Mii moves (still playing the system) if selected.
 * The Mii paints on a canvas. When selected the painting is shown; a variety of Nintendo themed paintings are possible.
 * A Super Mushroom.
 * A Star that could be either a Super Star or Power Star surrounded by blue background.
 * A Thwomp.
 * Yoshi, a berry, and a Yoshi Egg.
 * An orange Inkling in squid form surrounded by splatters of ink.
 * The Triforce and a Fairy.
 * Tom Nook.
 * The My Nintendo Logo.
 * Orange Inkling in Squid form surrounded by other paint.