List of sponsors debuting in Mario Kart 7

This a list of the sponsors that have only appeared in Mario Kart 7. For sponsors that have appeared in at least one other title, see the List of recurring sponsors in the Mario Kart series.

Bowling
Bowling is a sponsor that appears in Mario Kart 7. Presumably, the sponsor is advertisement for the bowling alley in Wuhu Town. One of the poster logos consists of the sponsor name in white all capitals writing on a red banner background above a brown silhouette of the bowling alley, with white details on the pins and windows and a red stripe on the centre pin. The background is a pale brown rectangle with curved edges and a beige border. The other poster is a white rectangle with curved corners and a black outline, with a black pin in the middle and a black circle surrounding it. The word "Bowling" is written on either side of the pin in the circle using white all capital letters. The other logo is an arc-shaped red sign with a striped gold border and the word "Bowling" curved around it in all capital gold lettering. It is advertised by means of signs and posters.

Bull's-eye
Bull's-eye is a sponsor that appears in Mario Kart 7. Presumably, the sponsor is some form of target manufacturer. The logo consists of the company name in a white sans-serif font with a black border. Behind the text is an image of a target, with a yellow centre, and then red, blue, black and pale grey going outwards, with a white background. It is advertised by means of trackside banners.