List of sponsors debuting in Mario Kart Wii

This a list of the sponsors that have only appeared in Mario Kart Wii. For sponsors that have appeared in at least one other title, see the List of recurring sponsors in the Mario Kart series.

1-Up Coffee
1-Up Coffee is a sponsor that appears in Mario Kart Wii. The main company logo consists of the company name in an all capitals sans serif font with a gradient fill and both a white and brown outline, with "1-Up" having a green fill and "Coffee" having brown. In between the two words is an artwork of a 1-Up Mushroom from New Super Mario Bros. with a brown outline. The background of the logo is a brown gradient made up of circles, and the whole logo has a brown curved outline. The other logo uses the same layout as the first, but instead uses white outlines and teal gradient text. The background of the logo is made up of teal stripes. It is advertised by means of trackside banners and shops.

Aquarium
Aquarium is a sponsor that appears in Mario Kart Wii. The logo consists of the company name written in an all capitals perspective font with a pink and white gradient fill and a teal glow effect. The Mario Party 8 artwork of a Chain Chomp appears above the text on a blue background with pale blue horizontal stripes surrounding it. It is advertised by means of posters.

Beauty Maniac
Beauty Maniac is a sponsor that appears in Mario Kart Wii and Mario Kart 7. In Mario Kart Wii, the shop appears to be a clothing store that primarily sells various tops, but in the Mario Kart 7 version it appears to instead sell books, shirts and trousers. The original logo consists of the company name in an all capitals teal font with a paler and then darker outline within a pale oval. The oval has a white, pale and then white outline before leading into a darker background. The updated logo uses a similar composition and the same oval and background, but instead uses a rounded teal gradient font with a white outline. It is advertised by means of shops.

Bullet Oil
Bullet Oil is a sponsor that appears in Mario Kart Wii. The logo consists of the word "Bullet" in a green serif font and "Oil" in a matching white font, with a shadow effect behind both words. The sign features the tagline "King of Speed" in a black font with a star shape integrated into each of the letters, with the logo on the bottom right underneath "Speed". A Bullet Bill artwork with a pink and green trail on a deeper pink background with occasional groups of three paler stars. It is advertised by means of signs.

The sponsor was originally intended to appear in Daisy Hills in Mario Kart 7, using a new design for a sign which featured the Bullet Bill on the left with a more oval-shaped flame with a blue outer ring and a white inner one. The background was white with the slogan written in the white center of the flame. In the final game it was replaced with generic Princess Daisy signs.

Café de Mario
Café de Mario is a sponsor that appears in Mario Kart Wii. Its name is French for "Mario's Café", although it literally translates to "Mario's Coffee". The logo consists of the name in a dark grey sans serif curved around the outside of a white circle with a string on top, with images of some Bananas and a Pineapple from Super Mario Sunshine in the middle with. It is advertised by means of cafés.

Coco Burger
Coco Burger is a sponsor that appears in Mario Kart Wii and Mario Kart 7. The sponsor appears to be a fast food burger restaurant chain which mainly sells burgers and juice. According to the Menu, it sells Mushroom Burgers and Juice, Flower Burgers and Juice, Star Burgers and Juice, Banana Burgers and Juice and Green Mushroom Burgers and Juice. In Mario Kart Wii, images of all five items appear on the menu, however instead of an updated image of a Banana a Mario Kart: Double Dash!! artwork is used instead, and in Mario Kart 7, despite all of the burgers and juices being listed, images only appear for the Mushroom, Flower and Star. It also appears to sell Mushrooms, Bananas, Super Stars, ? Blocks, 1-Up Mushrooms and Fire Flowers. The logo consists of the word "Coco" written in a curved red all capital font with a dark blue outline and 3D effect, with "Burger" in the same orange font, and a paler shadow of the lettering behind the blue. A stylised image of a burger appears on the right hand side of the logo, with an orange polka dot shadow of it to the left, and a yellow background behind the whole thing. It is advertised by means of shops.

Coco Coffee
Coco Coffee is a sponsor that appears in Mario Kart Wii. The main logo consists of the company name in a white script font with some of the letters joined up. A variation of this logo appears on the signs outside the stores, which feature pale swirls behind the writing and a small dot in the bottom left and top right corners with a green and turquoise gradient background. Another version appears on the poster for the coffee, which features the logo at the bottom of the poster in front of the body of a Mii wearing a red top and a brown glove holding a purple mug of coffee. The face of a random Mii saved in the player's Wii system will be used for the model on the poster and will change every time the course is played. Two waves of steam and a jar of coffee appear above the mug, which is roughly trapezium shaped with turquoise at the rims and beige on the rest. A green palm tree, three brown coffee beans, and a brown version of the logo also appear on the jar. The background of the poster is made up of waves of various pinks, purples, and browns. It is advertised by means of shops and posters.

Coco Cute
Coco Cute is a sponsor that appears in Mario Kart Wii. The logo consists of the name written in an all capitals serif font with a dark purple outline and a paler violet color inside. The background is a violet gradient with a snakeskin pattern and a bright pink border. It is advertised by means of shops.

Coco Mode
Coco Mode is a sponsor that appears in Mario Kart Wii and Mario Kart 7. The sponsor seems to be a clothes shop, selling various outfits for men, women and children, and also selling jackets. The logo consists of the company name written in a beige all capitals font with a small green clover-like symbol in a green circle to the left. The logo appears on various signs, one of which is simply the logo on a brown gradient background. The other sign uses the text but in burgundy, which is surrounded by a peach diamond and a dusty pink rectangle with burgundy stripes on either side. The poster features the logo in the bottom left corner in front of an image of a Mii wearing a blue and white jacket, whose face is randomly chosen from the Miis the player has saved on their Wii system. The background is blue and gray gradient with a cityscape in front of it and a cloud in the sky. It is advertised by means of shops and posters.

Coco Outfitters
Coco Outfitters is a sponsor that appears in Mario Kart Wii and Mario Kart 7. In Mario Kart Wii, the company appears as a fashion retailer selling various different shirts, however instead appears as a florist in Mario Kart 7. The logo uses a rounded all capitals peach font for the company's name with a cream glow effect around the outside. The background is pale brown with thin diagonal stripes and two rows of rainbow dots going across behind the text. It is advertised by means of shops.

Coco Pet Foods
Coco Pet Foods is a sponsor that appears in Mario Kart Wii. The logo consists of the company name written in a pink and peach gradient font with a gray outline across the top of the poster. A Mii wearing a ginger cat suit appears on the right hand side of the poster, whose face will randomly change each race with the face of one of the Miis from the players' console. The cat suit has a beige and brown outline, with a trio of cat food cans appearing on the left. The cans each feature a white picture of a fish and a pale stripe above and below the pictures in each of the cans' respective colors of pink, orange and blue. Three brown paw prints also appear on the poster which has a beige and white gradient background. It is advertised by means of posters.

Coconut Cafe
Coconut Cafe, originally written as Coconut Café, is a chain of cafés that appear as a sponsor in Mario Kart Wii, Mario Kart 8, Mario Kart 8 Deluxe and Mario Kart Tour. The company's original logo from Mario Kart Wii featured the company name written in a white font, on a wooden board like background, spelled with an accented "e". The company's logo was updated in Mario Kart 8 to include a white image of a Pianta with a green skirt and leaves holding a coffee cup. The company name is still written in white, but now uses a different font and the name no longer has an accent on the "e", and has white zig-zag edging. It is advertised by its cafés alongside the courses and signs.

In an earlier build of the game at the E3 demo, the Coconut Cafe in Toad Harbor was present and in the same location as the final game, however rather than using the redesigned logo for Mario Kart 8, it still used the old design with the different name from Mario Kart Wii.

Coconut Fruit
Coconut Fruit is a sponsor that appears in Mario Kart Wii. The logo uses the same font and layout as the sign that appears on the outside of Coconut Mall, with a blue outlined yellow gradient font at the top for "Coconut" and a red outlined blue gradient font at the bottom for "Fruit" with a red hibiscus flower on either side of the word. An artwork of a blue Pianta holding a Durian from Super Mario Sunshine appears on the right hand side below the text, with artworks of a Banana, Pineapple and Papaya from the same game on the left. The logo has a woven effect beige and brown background. It is advertised by means of cargo trucks.

Daisy Candy
Daisy Candy is a sponsor that appears in Mario Kart Wii. The logo consists of the word "Daisy" with the different letters in various shades of red and orange with a green outline and one of Daisy's flower-shaped jewels in the middle of the "D", with "Candy" underneath in different shades of pink and purple with a blue outline (light blue for the "C") and a jewel that more closely resembles Daisy's Emblem in the "C". Daisy's Mario Party 6 artwork appears on the left hand side and the poster has an orange and red gradient background with yellow polka dots and a border surrounding the entire poster. Four yellow stars, four pink hearts, and three sweets (colored in green, pink, and blue) are also scattered around the text. It is advertised by means of posters.

Delfino Dream
Delfino Dream is a sponsor that appears in Mario Kart Wii and Mario Kart 7. The sponsor is a shop named after Isle Delfino which mainly sells different items of clothing but also appears to sell Mushrooms, Bananas, Super Stars, ? Blocks, 1-Up Mushrooms and Fire Flowers and is run by Piantas. Most notably, one of these shops is the one that the shortcut in Coconut Mall passes through. The logo consists of the company name in an all capitals brown font within a beige oval on a darker brown wooden background. It is advertised by means of shops.

Faces
Faces is a sponsor that appears in Mario Kart Wii. The logo consists of the company name written in an all capitals lilac font with the tagline "Start a new life" in a smaller all capitals font underneath it on a plum background on the left side. A pair of glasses with silver frames and purple lenses appears beneath the logo on the left. On the right side of the image is a half face selfie of a Mii wearing a purple top whose face is randomly alternated between those of Miis saved in the player's Mii channel in front of a purple gradient background. It is advertised by means of posters.

Factory
Factory is a sponsor that appears in Mario Kart Wii. The text shared by both logos consists of the name written in a yellow all capitals font with a differently colored outline and the "A" raised at an angle above the rest of the word. On the trackside banner variant the outline is maroon, matching the crane hook lifting the "A" and the to cogs behind the word, and has a red background. The outline is a gold color with curved corners and circles made to look like bolts in them too. The other logo has a black outline on the text and a Mushroom symbol seen on the outside of Toad's Factory above it, resembling Toad's Emblem but with a red cap and white face and spots. The background is white and pastel blue, yellow, pink, and green block-like shapes appear around it. It is advertised by means of trackside banners and Cargo trucks.

Fire Flower Oil
Fire Flower Oil is a sponsor that appears in Mario Kart Wii. The logo consists of the word "Fire" in a curved bold red font with a semi-transparent 3D effect on the far left, followed by the word "Flower" in a white font with a transparent 3D effect. "Oil" appears on the far right of the logo in an all capitals yellow gradient font, again with a transparent 3D effect. The colors of the text match those of the petals of the flower, although not in the same order. The background is black with an image of a Fire Flower in the middle, and a curved grey border appears at the edge. It is advertised by means of trackside banners.

Fountain Cafe
Fountain Cafe (originally spelled as Fountain Café) is a chain of cafés that appears as a sponsor in Mario Kart Wii, Mario Kart 7, Mario Kart 8, Mario Kart 8 Deluxe and Mario Kart Tour, and makes a cameo appearance in Yoshi's Crafted World. The original logo consists of the original name in a script font with an orange spiral on the left, on a green gradient background. The updated Mario Kart 8 logo consists of the word "Fountain" written in white inside a blue banner with a yellow outline, and the word "Cafe" underneath in yellow, with two coffee beans either side of the word. The logo also has variants, one of which removes the banner but adds a semi-circular outline to the words, and moves the coffee beans downwards and adds a white cup of coffee too, containing a swirl similar to the first logo. This version of the logo is the one that appears in Yoshi's Crafted World. Another variant consists of the two words next to each other to the right of the coffee cup, with one yellow line above it and two below. The other variant is just the coffee cup from the logo on an orange background instead. In Mario Kart Tour, another adjusted version of the logo appears, which is now circular an has a blue background with yellow an blue lines at the edge and the text curved around at the top and the bottom. It now features three coffee beans on either side, and the mug is contains a white image of a Mushroom with a swirl on a brown background. It is advertised by the shops that appear alongside the courses, signs, posters and bottles.

Fun Flower
Fun Flower is a florist that appears as a sponsor in Mario Kart Wii, Mario Kart 7, Mario Kart 8, Mario Kart 8 Deluxe, and Mario Kart Tour. The original logo consists of the company name written in all capitals using a mid-blue script font, with white and dark blue shading. This appears on a blue, white and peach gradient background, white a darker border around the edge. The main Mario Kart 8 logo consists of the word in white writing with a purple outline, underlining and border in a pale pink box with a darker pink outline. A Piranha Plant appears in between the two words, using a purple outline and the dark pink on the head. A variation of the logo retains the font, but has the Piranha Plant in regular colors on the left, a double white underlining and a blue border. Another addition to this logo is the two yellow butterflies in the top right hand corner. It is advertised by the shops that appear alongside the courses.

Gallery
Gallery is a sponsor that appears in Mario Kart Wii. The poster implies that an exhibition will be in a museum from the 5th of January to the 15th of June. The logo consists of the word "Gallery" written in an angular white font with lines across the corners. "1/5 ~ 6/15" and the word "exhibition" itself appear in the same font above the logo. The background is dark beige with four paler triangles coming up from the bottom and three artworks of Piranha Plants in Warp Pipes from New Super Mario Bros. going from big, medium, then small, from left to right, with three Blooper artworks above them with each one the same size as the Piranha Plant below each one in front of that. It is advertised by means of posters.

Gold Star Bank
Gold Star Bank is a sponsor that appears in Mario Kart Wii. The logo consists of the company name written in a blue gradient typewriter-style serif font with the first letters of each word capitalised in red, with a shadow effect behind it. "Move Fast, Make Money" appears on the right above the logo and "Time is Money" on the left beneath it, both in red versions of the main text's font, with six Coins on the opposite sides of the slogans with a blurred speed effect. A single Star appears on the left, while a trio of them forming a triangle appear on the right. The background is beige that is darker at the bottom and lighter at the top with a blue outline. The other sign is similar, but is instead vertical and retains the same rotated layout of text and background. However, instead of the originally positioned items there is a trio of coins at the top, followed by a star and six coins. The same layout is used at the bottom but instead with the order reversed and three stars in the place of one. It is advertised by means of signs.

Green Fuel
Green Fuel is a sponsor that appears in Mario Kart Wii. The logo consists of the word "Green" written in a curved green gradient font next to a small image of a sprout coming out of the top of the "F" in "Fuel". The "F" is a red color which creates the effect of the shoot coming out of a plant pot, while the rest of the word is simply written in white. One of the ways the sponsor is advertised is by posters, which are black and feature a spotlighted image of a Fire Flower with the logo in the bottom right corner. "light your life" appears above the flower in a curved white font like "uel" in the logo, and "with flower-friendly" appears beneath it to the left of the logo in a white script font. The middle two rings of the Fire Flower's petals are replaced with a random Mii's face from the player's system if the player is playing as a Mii. One of the signs for the sponsor features a green Warp Pipe bearing the company's logo surrounded by Brick Blocks with two ? Blocks above it. A panel of neon lights appears between the pipe and the ? Blocks and displays a scrolling image of an 8-bit Small Mario sprite from Super Mario Bros. as well as three red rectangles. The other sign has the logo on a green Empty Block above a neon light panel between two green warp pipes. The pipes are surrounded by ? Blocks and the scrolling images are of 8-bit running Super Mario and jumping Fire Mario Super Mario Bros. sprites. It is advertised by means of signs and posters.

Item Box
Item Box is a sponsor that appears in Mario Kart Wii. The logo consists of the word "Item" at the top in an all capitals red font and "Box" underneath in black. A black question mark appears inside the "O" of "Box", and the logo has a white background with a curved grey outline and a small grey circle in each corner. It is advertised by means of trackside banners.

Lady Coco
Lady Coco is a sponsor that appears in Mario Kart Wii and Mario Kart 7. Apparently, the sponsor appears to be a clothing store that sells dresses. The company name on the logo is written in a pink all-capitals serif font with a shadow effect behind the text. The background is peach with a series of ovals starting on the left alternating from off-white to dusty dink. It is advertised by means of shops.

Luigi Kart
Luigi Kart is a sponsor that appears in Mario Kart Wii. The logo consists of the company name written in a sans-serif white font on a blue rectangle on a white background. The logo also has a variant which uses exactly the same layout but has the colors inverted. It is advertised by means of trackside banners.

Mario Grand Prix
Mario Grand Prix is a sponsor that appears in Mario Kart Wii. The logo consists of the company name in an all-capitals, sans-serif font with a black outline and a yellow and orange gradient fill going outwards from the yellow center. The logo has a transparent background but with a grey border surrounding the text. It is advertised by means of signs.

Mario Kart Milk
Mario Kart Milk is a sponsor that appears in Mario Kart Wii. The logo consists of the words "Mario Kart" written in an all capitals red script font at the top with "Milk" in the same font underneath except in white. The background is white at the top and red at the bottom, with a picture of a black and white Moo Moo on the left hand side. It is advertised by means of trackside banners.

Matu World
Matu World is a sponsor that appears in Mario Kart Wii. The logo consists of the company name in an all capitals cream font with a brown outline, with the letters arranged in a zig-zag formation. The background is pale blue with three brown stripes in the center, the middle one being a lighter color than the outer two. The background color is also paler in the middle around the text. It is adetised by means of shops.

Moo Moo Dairy
Moo Moo Dairy is a sponsor that appears in Mario Kart Wii. The logo consists of the company name written in a blue underlined font in a white circle on a blue background. Black and white Moo Moos appear on either side of the circle on the blue background at the edge. The other logo uses the same font as the first for the words "Moo Moo", and places "Dairy" underneath in a red font without underlining. A black and white Moo Moo's head appears in a blue circle beneath the text with a black outline, and the background is black and white cow print. It is advertised by means of shops and Cargo trucks.

Moon Bank
Moon Bank is a sponsor that appears in Mario Kart Wii. The logo consists of the company name written in a cream serif font along the bottom of the poster within the hill of a shadow of a landscape. On the left hand side of the hill are two trees, and on the right is a small house with a yellow window. The sky background is dark blue with three yellow stars and a coin in the place of the moon. It is advertised by means of posters.

Mushroom Mart
Mushroom Mart is a sponsor that appears in Mario Kart Wii. The logo consists of a Mushroom in a blue circle above the company name written in a rotated underlined blue font. The logo is surrounded by a lavender gradient rectangular shape with curved corners, with a smaller blue version of the same shape within it and a black outline. It is advertised by means of signs.

The Mushroom Moon
The Mushroom Moon is a sponsor that appears in Mario Kart Wii. The poster implies that a musical will be on show from the 21st of March to the 27th of May. This sponsor is the only appearance of Petey Piranha in Mario Kart Wii, and when the player is racing as a Mii, Mario's face on the poster will be replaced with that of a male Mii, while Peach's face with that of a female Mii. The logo consists of the name written in an underlined yellow font across the top of the poster, with "The Musical", "03/21 ~ 05/27" and "Starring PEACH MARIO YOSHI" in the bottom left in a similar yellow font. Princess Peach's Mario Party 6 artwork appears on the right hand side of the poster, and an image of Mario's face on the moon appears beneath the logo on the top left. A black cityscape appears in the background, apart from one building covered in yellow lights. Petey Piranha can be seen looking up at the moon on the right of the lit up building, and the background is a navy blue and purple gradient. It is advertised by means of posters.

Nintendo Moo Moo Farm
Nintendo Moo Moo Farm is a sponsor that appears in Mario Kart Wii. The name references the course Moo Moo Farm from Mario Kart 64. The company's logo consists of the sponsor name written in an all capitals white font on an orange background, with a wooden effect border. It is advertised by means of signs.

Shell Island
Shell Island is a sponsor that appears in Mario Kart Wii and Mario Kart 7. Presumably, the sponsor is some sort of tourist promotion for either the island Koopa Cape is situated on or a nearby island, and is apparently named after some sort of Shell. The logo consists of an artwork of a Green Shell behind the company name in a light blue all-capitals font with a darker blue outline. The logo is surrounded by a rectangle with rounded corners in the same colors, and has a red gradient checkered background. In Mario Kart 7, the logo is updated slightly, retaining the same text and background, but moves the shell over to the left and places it alongside a smaller version of the writing. It is advertised by means of trackside banners.

Shooting Star
Shooting Star is a sponsor that appears in Mario Kart Wii and Mario Kart 7. The original Mario Kart Wii logo consists of the company name written in a red-outlined, underlined transparent font, making it the color of the background, with angular "S"s within rectangles and a star in the middle of the "g". The background is light gray with a darker gray star pattern around the text. In Mario Kart 7, the logo uses an all capitals dark green outlined and underlined font with a yellow and lighter green gradient fill. A row of twelve orange stars appear under the underlining, and a yellow diagonal stripe with white stars appears in the top left corner, with the whole logo having a white background. It is advertised by means of trackside banners.

Showtime!
Showtime! is a sponsor that appears in Mario Kart Wii. The logo consists of the company name written in a red all-capitals font with a white outline, with a star behind it that is colored dark green, light green, yellow then orange. To the right of the star is the team artwork of Boo and Dry Bones from Mario Party 7. The background is black with grey spirals around the edge. It is advertised by means of posters.

Sweet Cake
Sweet Cake is a sponsor that appears in Mario Kart Wii. The logo consists of the company name written in a white all capitals font with a flower jewel similar to Daisy's earrings and brooch on either side of the text. The background is made up of alternating pink vertical stripes. It is advertised by means of shops.

Tropica
Tropica is a sponsor that appears in Mario Kart Wii. The logo consists of the name written in a white capital serif font inside a white rectangle, with three small square patterns on either side of the text within the box. The background is an orange and burgundy gradient. It is advertised by means of shops.

Tropical Mart
Tropical Mart is a sponsor that appears in Mario Kart Wii. The logo consists of the company's name in a purple, red, and yellow gradient font with a white glow effect across the top, with artwork of a pink female Pianta and a blue male Pianta holding a Durian from Super Mario Sunshine at the bottom. A turquoise crystal-effect curve appears in front of the two Piantas in the bottom corners, with deep pink ones behind the text at the top. The palm tree from the male Pianta's head appears within a peach colored circle in the centre, and the logo has a white background. The other logo uses the same text but rotated vertically with the top of the Pianta's head in the oval above it. The turquoise curve appears in the top right hand corner, while the dark pink one appears in the bottom left. The background is a pink, white, and green gradient. It is advertised by means of poster and signs.