Nintendo Badge Arcade

Nintendo Badge Arcade is a free-to-start application available from the Nintendo eShop for the Nintendo 3DS. The game involves collecting badges in various Nintendo-themed crane-game minigames, which can be used to customize the 3DS HOME Menu. It was first released in December 2014 in Japan, and later in November of 2015 in Western regions. Though players can earn badges without paying any real money, money could be used to earn more plays and therefore more badges. Players could also obtain exclusive 3DS HOME Menu themes with this application, when available at certain times in the arcade, by buying at least ten plays. The application requires an internet connection and an SD card to play: all badges are stored in the SD card where the game is also stored in. The badge sets and other features in the arcade rotate, with changes being made after 2:00 AM PST on Nintendo's server passes.

As of June 22, 2017, Nintendo Badge Arcade has over 8,800 badges overall (over 9,999 badges in the Japanese version). Due to internal memory constraints, no more badges will be added as they will now rotate old badges everyday and give the player two free plays per day each time the game launches.

As of March 2023, paid plays on badge catchers are no longer possible; only free plays and the practice catcher are available. Whilst the game is currently still technically playable, the daily rotations of arcades has ceased.

On April 2024, the game is expected to shut down following the discontinuation of online play on 3DS and Wii U, preventing players from being able to access the game at all past the title screen.

Gameplay
The game takes place in a digital arcade hosted by a pink rabbit called the Arcade Bunny, a shop assistant who provides information and news to the player. The main hall is the menu of the game, where the player can select one of the various modes. From the main hall, the player can press to access one of the modes, press  to place badges, press  to view their collection, and use  and, the , or the  to navigate modes.

To earn credits to play on the badge-catcher crane machines, the player could pay real money, earn free plays, or enter play codes. Five credits cost ¥90 in Japan, $1.00 in the United States, €1.00 in the Eurozone, 90p in the United Kingdom, and $1.30 in Australia and Canada. The player must have had the funds in their Nintendo eShop account in order to purchase plays with real money; a Nintendo eShop Card or credit card was needed to add funds to the account. The player can earn free credits by playing the Practice Catcher once a day, or by receiving them as a gift on special occasions; first-time players receive five free plays. To use play codes, the player must tap the bunny on the touch-screen in Badge Catchers mode and select "I have a play code!". A play code can be used only once.

At certain times, the bunny offered the player the option of increasing the number of plays to purchase at one time. The player could return to the original payment structure by tapping the bunny on the touch-screen in Badge Catchers mode and adjusting the Bundle setting.

The player can use badges to decorate the HOME Menu on their 3DS by placing them in open slots next to the software icons or by attaching them to folders; some badges also serve as software icons. Players can decorate with badges by accessing the badge box. Outside of the game, the badge box can be accessed through the HOME Menu Design settings. In the game, the Place Badges option in the main hall directly navigates to here. To attach badges to folders, the player must first have created a folder on the HOME menu. They can then be attached from the badge box settings as long as they are not already being used. The player can also use themes to customize the look of the HOME Menu; themes change the Menu's background and look of the folders.

Players' progress is saved automatically at specific times, such as whenever a play is completed on a badge catcher. During a play, if the system is turned off, loses power, or loses the Internet connection, the player can lose progress made since the last save as well as any remaining plays. Progress cannot be restored, and lost plays cannot be refunded.

Badge Catchers
The Badge Catchers mode has a variety of catchers based on Nintendo franchises, such as Super Mario and Animal Crossing. The machines and badges available change with real-time updates. To control the crane, the player must press and hold or the yellow button on the touch-screen to move it left. Releasing the button will drop the crane and, if successful, collect any badges within its range. There are different kinds of crane-machines, as well, including a hammer, a bomb, and a stick. After the player has used one of the catchers, they can swap to a different one for the next turn by pressing or  between plays. The player can press to return to the main hall; once a number of plays has been started, the player must use them all before returning.

The contents of the badge catcher can also be reset by tapping the bunny and asking him to reset them. When a badge catcher's contents are reset, all badges still in the machine will be returned to their original positions and new copies of any badges the player has caught will be used to restock the machine; resetting does not affect the players collection of caught badges.

Practice Catcher
The Practice Catcher mode is a daily practice-version of a badge-catcher. Once a day, the player is given five plays on a featured, practice catcher to play on for free. In this mode, the badges are replaced with "dummy badges" made of wood, and there is sometimes a "bonus" badge in the catcher. The bonus badge can have a red or blue target printed on the hidden side, making it a game of chance. When the player gets the super bonus, they earn three free play-credits for the red targets and one for the blue. The player can also earn free plays by catching practice badges; earning one free play for every ten practice badges. Additionally, clearing the practice machine of badges with plays still remaining will refill its original content.

Additional modes
The Collection mode is where the player can see all of the badges they've collected so far. The player can view the number of badges owned, sets started, sets completed, and which category a set belongs to. As the player gets more badges, they will level-up and there will be upgrades made to the main hall; the upgrades being changes made to the statue for the collection. The first level-up, the "entrance level-up," occurs when the player acquires 20 badges. The second level-up occurs when the player acquires 50 badges. Additional level-ups occur after every 50 badges; Level 3 (100) replaces the wooden statue in the lobby with a stone version, Level 4 (150) adds badges to the statue, Level 5 (200) replaces the statue with one of blue-tinted bronze, and so on.

The Miiverse Gallery mode has posts that players have made to Miiverse to show their customized Home Menus. It is a curated space, so posts are chosen and recommended by Nintendo.

The Theme Shop is a section of the arcade that can be accessed if the player has completed the objectives for a "special offer". The special offers were timed events where the player needed to buy a certain number of plays during a period of time in order to receive the bonus theme being promoted.

The Help Desk is a section of the arcade where the player can change the categories in their badge box, sign-up for the newsletter, or set-up info sharing. The player can also find out about badge problems, transferring data, and access the digital, instruction manual.

Featured Super Mario content
The following is an alphabetized list of all Super Mario-themed sets featured in the Nintendo Badge Arcade: In addition to the game-specific sets, the characters Ashley & Red appear in multiple sets, where they are drawn with themed outfits. The duo have their own panel in the New Year, Christmas, Valentine's Day, Halloween, Band Brothers and Splatoon sets. An Ashley badge also appears in one panel of the Nikki and Friends set, and Ashley appears on special Nintendo Badge Arcade-branded point cards released in Japan.
 * amiibo (Super Mario series)
 * Mario & Luigi: Paper Jam
 * Mario Kart 8
 * Mario Party 10
 * Mario Tennis: Ultra Smash
 * Mario vs. Donkey Kong: Tipping Stars
 * NES Remix (Donkey Kong, Dr. Mario, Super Mario Bros. 2)
 * Super Mario Bros.
 * Super Mario Maker
 * The Cat Mario Show
 * WarioWare series
 * Yoshi's Woolly World

The Mario & Friends set contains Super Mario-themed character emblems and software icons. Additionally, the Pixel Collection set, while not exclusively Super Mario, contains retro cartridges of games from the Super Mario franchise.

Crazy Galaxy
On April 1, 2017, the Japanese version of Nintendo Badge Arcade hosted a special event during which the Arcade Bunny announced a "Badge Arcade Direct". He then presented concept art for a new game titled Crazy Galaxy, which starred an older version of Ashley and four new characters named Claudia, Cocomin, Vanessa, and Anna. After an accident in "astronaut school", the five are flung to the other end of the universe, and they must fight or befriend various aliens to return home.

The presentation ended with the Arcade Bunny stating that such a game would be released "before the ", before admitting that its existence was merely an prank. He then invited players to discuss the idea on social-media platforms and Miiverse, with the hope that discussion about the concept may make it a reality.

Full text of the announcement
Up first is the "Badge Arcade Direct!

Did you get the invitation?! We're about to present our new game!

Let's not waste time and start strong! The title is Crazy Galaxy!

Crazy Galaxy... directly translated, it means "galaxy that went insane"!

And the main characters are five students who attend school to become astronauts!

All the characters are new, except Ms. Ashley! Or rather, Ms. Ashley is almost a different person!

The five are sent to the edge of the universe in a mysterious accident during a spacecraft practical exercise!

They meet strange aliens at the edge of the universe and fight and befriend them!

They return to Earth after a tour of the insane galaxy! That's Crazy Galaxy!

It's finally announced! Any questions so far?!

Oh! Good question! You're curious about the gameplay, aren't you?!

But for now... I want to tell you, but it's a secret! I don't want its elements to be ripped off!

It's not like I haven't thought of anything, okay?! I'll just give you one hint!

The player's role is to be the students' teacher and guide them to Earth!

That's all for the hints! I hope you can imagine the rest!

Next, we introduce the characters! These are the five crew members who have been sent to the edge of the galaxy!

Rough illustrations from the development stage are now available to the public! This is Cocomin, who is in charge of cooking!

It seems to be her policy to trip people up by making curry ingredients out of unsightly looking foodstuffs!

Anna is a mechanic who modifies the car-like spaceship and creates useful items!

But in fact, she is not very good with machines, and is a hard worker who manages to do things by searching on the Internet!

Claudia is in charge of battling aliens! She reminds them how the earthlings are nothing to scoff at!

If she reminds them of that too much, she might just destroy the entire alien civilization!

Vanessa is armed with a megaphone-style gun! She is in charge of talking with aliens!

I hear that her goal is to become a Straw Millionaire on a cosmic scale?! I hope she will be a good communicator!

And Ms. Ashley, who has switched her wand for a guitar! Maybe she looks more mature now?!

It is said that she will appear as an enemy in Crazy Galaxy!

I hope they can make up and return to earth! Fighting among women is scary, you know!

By the way, the five badges are divided into five units of equal difficulty for each character...

So please think of it as a popularity contest and choose the unit of your favorite girl to play!

That's all I can introduce, but is there anything else you're interested in?!

What is the release date? I think it will be released before the 2020 Tokyo Olympics!

Ah! Do you think that's a long time?! It takes time to make a game, you know?!

It's too serious for an April 1 story, so wouldn't you read too much into it?!

But hey! If you believe it, it might be true! Today may be the beginning of a legend!

It would provide a real boost if we could get messages of support from our customers!

After all, it's pretty rare these days for a game to be released that is not a sequel to a major work!

Anyway! We award you with free play to celebrate the new title announcement!

By the way, for today's event... I did it without consulting the big-wigs at all!''

Badges
Badge names are based on internal file names in Nintendo Badge Arcade.

Reception
The application has received mixed reviews from various professional video game critics. Justin Berube of NintendoWorldReport gave the game a 6 out of 10, noting the positives of the frequent updates and the dialogue of the Arcade Bunny, but criticizing the price and the methods the game uses to psychologically give players a need to spend their money. He complained that the game "is the most disgustingly blatant, money grabbing game Nintendo has ever released." Lee Garbutt from God is a Geek has stated that the game can be fun as long as players either abstain from paying or that they set themselves a budget, though he does note that the game is pushy to make players spend money. He gave the game a 5.0 out of 10.

The most negative reviews from the game come from Cubed3 and The Jimquistion, with both writers giving the game a 2 out of 10 André Eriksson of Cubed3 has complained about the price of the game and the rewards that are lackluster. He has stated that it is the "bare minimum" to what can be sold as a game and that "It is a watered down digital crane game at the price of a full-sized one with physical prizes." Jim Sterling of The Jimquistion negatively reviewed the game as "a virtual UFO catcher in which you pay money for almost literally nothing." and described the Arcade Bunny with the following: "It’s creepy, is what it is. This lagomorphic huckster, constantly attempting to convince you that you’re having so much fun while doing its best to encourage further expenditure – all while transparently doing its level best to not look like it’s encouraging everything. I despise this rabbit. This cottontailed conman, the family-friendly face of capitalism unchained." Sterling has also compared the game to  in terms of its free to play concept and gameplay.

On the flipside, while the writers of Destructoid have not written an official review, Chris Carter has written that the game is "a brilliant concept". Carter praised how it is yet another title that 3DS owners can enjoy in a daily basis, and the badges it offers grants users the ability to customize their 3DS backgrounds, though he also notes that the game notoriously attempts to sell players its items as well.

References in later games

 * Super Mario Maker: An Event Course based on Nintendo Badge Arcade with the same name was released on December 17, 2015. Completing it rewards the player with a Mystery Mushroom costume of the Arcade Bunny.
 * WarioWare Gold: Most of the Ashley badges (excluding the crossovers with other videogame series and the Crazy Galaxy set) are unlockable in the Pumpkin Panic minigame.
 * Super Smash Bros. Ultimate: The Arcade Bunny appears as an Assist Trophy, and as a hat for Mii Fighters.
 * WarioWare: Get It Together!: A microgame based on Nintendo Badge Arcade appears in 9-Volt's level, Nintendo Classics. The planets from the Crazy Galaxy event are featured in one of Dribble's gallery image.

Nintendo 3DS eShop description
''Grab all the Nintendo-themed badges you can in this fun-filled crane-machine game. Then arrange them into a custom HOME Menu theme for your Nintendo 3DS™ system! Unleash your creativity with dozens of digital badges to collect, and match them to themed backgrounds. Start your collection today with this free-to-start download on Nintendo eShop!''
 * American English version

''Purchase credits and drop them into any machine of your choosing. The number of credits you use gives you a limited number of tries, so use them wisely! There are many different machines that contain badges from popular Nintendo series such as Super Mario Bros.™, Mario Kart™, Animal Crossing™, and more. The machines can be tricky, so use your skill along with gravity, slippery surfaces, and chain reactions to your advantage to nab as many badges as possible! Don't forget that practice makes perfect—use five free daily tries on the Practice Machine to gain experience, and trade in dummy badges for real credits.'' Owners of systems in the Nintendo 3DS™ family can already customise their system's HOME Menu with a range of colourful themes, and they are now able to take that personalisation to a whole new level with Nintendo Badge Arcade.
 * British English version

''In this lively arcade run by a chatty rabbit, players can take a shot at crane games and similar classic amusements, collecting badges based on Nintendo games and series like Mario Kart™, Splatoon™ and Animal Crossing™. Badges can be used to decorate the HOME Menu, with some even usable instead of the standard system icons that access Nintendo eShop and StreetPass™ Mii Plaza™, among others - perfect for total HOME Menu makeovers.''