Lady Bow

Lady Bow is the leader of the Boos of Boo's Mansion in Paper Mario. She is aided by her butler, Bootler. She is very strong-headed and a tad snooty due to her princess-like status in life, but she is also kind-hearted in wanting to aid Mario so he can save Peach and the world's wishes. She can comically slap enemies both with her hand and her fan when Ultra ranked and protect Mario from attacks with her Outta Sight attack. At Super rank she can also try to scare away enemies with an ability called Spook, which automatically ends a battle. Outside of battle, she can turn Mario invisible, protecting him from enemy attacks. However, Mario cannot move in this state.

Paper Mario
Bow joins Mario after he solves the puzzles in Boo Mansion. The main reason that she joins him at first is because she needs him to help stop the ghost-eating boss Tubba Blubba. Bow, who was holding Skolar prisoner, agreed to give him to Mario if he helped her. After Tubba Blubba was defeated Bow remaind true to her word and gave Skolar to Mario. She then decides to acompany Mario for the the rest of his adventure. Unlike the other party members, after it Bow joins Mario, the text adds in a comical "like it or not".

Paper Mario: The Thousand-Year Door
Lady Bow and Bootler make a cameo appearance in Paper Mario: The Thousand-Year Door, as they take a vacation at Poshley Heights after Mario and friends save Mushroom World. She is quite glad to see Mario again but her snooty personality hasn't changed a bit. Earlier in Mario's adventure, a young Toad from Petalburg called Bow "the cutest Boo OF ALL TIME!!!"

Super Paper Mario
 In Super Paper Mario'', Lady Bow makes three cameos. Her first was at the beginning of the game; she, along with all the partners from the first Paper Mario appeared in a photograph at Mario's house. Bow's second cameo was at Fort Francis. There was a poster of her and Bootler in one of Francis' secret, password-activated rooms. Lastly, she appears as a Catch Card in the sixtieth floor of the Flopside Pit of 100 Trials, which is located within a treasure chest.

Super Smash Bros. Brawl
In Super Smash Bros. Brawl she is a sticker that raises attack power by eight. It can only be used by Princess Peach and Princess Zelda.

Catch Card


Card Type: Rare

Card Description: This is Mario's goody buddy Bow from Paper Mario. The mistress of Boo's Mansion slapped foes with panache!

Trivia

 * Bow's name is derived from the word "bow," which, depending on pronunciation, may mean "ribbon" (referring to the bows she wears) or can refer to a type of gesture often done in reverence to royalty. It is also likely that her name is some sort of pun on "Boo".
 * Lady Bow is the only partner from Paper Mario (besides Parakarry) to make a cameo appearance in both of the Paper Mario sequels.
 * During the ending of Paper Mario, Bow is mistakenly referred to as "Lady Boo" when Mario reads the back of the news board in Toad Town.
 * Bow is the only character in Paper Mario that is incapable of doing any damage to Bowser in his powered up form. The same thing applies to the Crystal King, as well as the sixth battle with Jr. Troopa.